Whenever one is in a quiz and a quick answer to a query is needed; what does one do? Immediately one turns to the search engines like Google, Yahoo, Bing, etc. for instant answers. And lo and behold, one is overwhelmed with thousands of pages of results with desired answers. So much so that, one doesn’t even get to page 2 of the results generated by the search engine to browse.
One often wonders about the enormous volume of content available on the web and how the relevant information is so easily and quickly fetched. To understand this phenomenon of fetching desired information by search engines, SEO training is a must. There are many institutes giving SEO training. Among them, the top-ranking institutes giving SEO training in Pune are vastly discussed here.
What is SEO?
Before we discuss the top-ranking Institutes for SEO training in Pune, let us first understand the concept of SEO. SEO is an abbreviation of Search Engine Optimization. In layman’s language, SEO refers to the technique that helps in equipping a website so that it can be found easily and can be visible on the first page of the search result given by a search engine.
To be found on the internet, SEO is important for the survival of any website. In short Search Engine Optimization (SEO):
- Monitor’s a website’s technical health
- Creates high quality and authoritative content
- Improves organic traffic
- Helps improve ranking on search engines like Google, Yahoo, etc.
- Helps gain links from other websites
- Maintains a website’s local search presence
SEO is a crucial component of any company’s digital marketing strategy due to the following reasons:
Visibility and Rankings
Normally when search engines give the results, users choose to browse from among the top five results. SEO helps the website to rank higher in search results thus enhancing the chances of being more visible online and getting noticed by potential users.
When found by potential users the growth opportunities also increase. SEO increases the organic search engine traffic that enables more visits to a website. More relevant traffic enables the existence of a successful website and accordingly a booming business.
A recommendation by a search engine like Google generates trust for a website. A high ranking on search pages reflects a good SEO score and builds trust with users. This trustworthiness solidifies the service or product with the User.
SEO is the foundation stone for the growth of a brand. The higher the ranking on the search engine, the more organic web traffic the website will receive, thus increasing popularity across social platforms like Facebook, etc.
High-quality pages on a website that effectively answer queries, clearly communicate with the users, and are easily navigable can easily appear at the top of SERPs thus enabling the users to become familiar with the product or service on the website. In short, SEO is important because it can:
- Bring conversions
- Get more leads
- Enhance sales
Scope of SEO
With each passing day technology is evolving. India has a fast-growing economy and posts Covid many online businesses have mushroomed resulting in an enormous increase in demand for digital marketing strategies. With so much competition to survive online, companies have finally understood the crucial role of SEO in their success.
Google and other search engines are constantly improvising upon their algorithms; thus raising the demand for trained professionals to help promote websites and assist their business to appear prominently in SERPs.
Here are a few of the other best courses in Pune
Salary Packages, Job Profiles After Qualifying SEO Training in Pune
The various job profiles and their work scope along with salary is as follows
- Performs keyword research
- Improve site structure
- Page construction
- SEO copywriting
- Updating metadata
Salary ranges from INR 10,000-12,000 /month
Is a fresher at the junior-most level in an organization.The trainee
- Brainstorms ideas
- Introduces various SEO tools
- Does keyword research
- Do basic On-page and Off-page SEO jobs
Salary ranges from INR 10,000-15,000 /month
SEO Accounts Manager
- Recommends and tracks the efficiency of tasks to improve the website’s SEO
- Discusses results of promotions in social media, Google campaigns & SEO operations
- Recommends improvements to enforce effective SEO strategies for ongoing campaigns
Salary ranges from INR 30,000-40,000 /month
- Examines and overlooks all active campaigns
- Guides the subordinates with various tasks
Salary ranges from INR 32,000-60,000 /month
Head of SEOs
Is the head that leads and sets the basis for the campaign to be undertaken and looks after the overall performance of the department.
Salary ranges from INR 80,000-1,50,000 /month
Plan strategy to acquire backlinks for impacting organic rankings
Salary ranges from INR 30,000-40,000 /month
A person with SEO training from a top-ranking institute, who is updated with the Industry trends and is adept at problem-solving, will always, be in high demand and SEO is the need of the hour that will never go out of demand. Apart from jobs in firms and agencies, there are other options also available where a trained SEO professional can optimally use his/her talent like:
- Digital Marketing Agencies
- SEO Agencies
- Online Publishing Houses
- E-commerce sites
Top Ranking Institutes Providing SEO Training in Pune
Armed with a basic understanding of the SEO concepts; let’s explore the courses and training provided by the top-ranking institutes providing SEO training in Pune.
1) IIM Skills
Recognized by MSME Government of India, IIM Skills conducts 4 weeks of online SEO training Course; which includes 16 hours of live lectures by highly qualified faculty with practical assignments. The institute offers a paid Internship program of 8 weeks along with hands-on training and guaranteed placement support. Apart from this, the Institute provides lifetime access to new updates and recorded lectures at no additional cost.
Why IIM Skills?
The major cutting edge that IIM Skills has is the training provided with some of the most widely used tools that not only help in optimizing the content and campaigns but also drive traffic, increase clicks, and improves sales. The various tools like:
- Google Search Console
- Answer the Public
- Speed Test Tools
- Performance Tools:
- SERP Rank Checker
- Backlink Checker
- On-Page Optimization Tools:
- Keyword Density Check
- Plagiarism Checker.
- Off-Page Optimization Tools
SEO Course Syllabus
There are a total of 9 Modules
- Module I Introduction to SEO
- Module II Setting up the Right Niche
- Module III On-Page SEO
- Module IV Off-Page SEO
- Module V Technical SEO
- Module VI Search Console
- Module VII Google Analytics
- Module VIII Reporting in SEO
- Module IX Bonus Module
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- Graduate Students or Students still awaiting completion of graduation
- Businessman and Entrepreneurs
- Marketing Professionals
- Digital Marketing Professionals
- Working Professionals want to upgrade with the latest trends.
- Freelancers/Content Writers/Copywriters
The course fee is 14,900 INR exclusive of taxes.
- Digital Marketing Course
- Content Writing Course
- Technical Writing Course
- GST Certification Course
- BAT Course
2) Indian Institute of Digital Education
One of the top-ranking colleges providing SEO training in Pune, IIDE, founded by Karan Shah in 2016, facilitates students with online classes, offline classes, and on-demand medium with certified courses.
SEO Course Syllabus
- Preliminary ground preparation for online SEO Training
- Familiarizing with basic SEO terms and concepts
- Analyzing the working of SERP
- Keyword Research: Integral part of On-page SEO
- Understanding the working of Google SEO
- Learning to find the right keywords
- On-page SEO Tutorial
- Structuring web pages for on-page SEO
- Discover on-page components
- Google- proofing website tutorial
- Learn SEO techniques for increased website traffic
- Learn technical SEO concepts
- Learn the importance of error pages
- Off-page SEO Tutorials Learn the use of blogs & PR to improve the ranking
- Learn the importance of website audit
- Google Search Consoles
- Learn how a site’s search performance is measured
- Learn how to use Google Analytics & Google Search Console
- Black hat Techniques
- Learn the impact of black hat techniques on a website’s ranking
SEO Course Duration & Fees
The duration of the online SEO training course in Pune is approximately 7 hours. The SEO course fee is INR 6355 + Taxes.
SEO Course Highlights
- IIDE Certification recognized by the Industry
- Live Class of 6+ Hours of duration
- 9+ SEO Tools
- Video Lectures
- Accessibility to Video Lecture for 30 days
- Assignments and Practice Tests
- Expert Faculty
- Dedicated Support team
- 100% Internship Opportunities
Pass outs from this institution get jobs in companies like Amazon, ONEPLUS, Zomato, Publicis Media, Schbang, etc.
3) Victorrious Digiital
Another top-ranking SEO course in Pune is the Victorrious Digiital Institute. Their whole course spans 42 lessons which provide practical knowledge resulting in training using actual projects with guaranteed placement.
Why Choose Victorrious Digiital for SEO Training in Pune?
- A team dedicated to lining up placement calls; thus ensuring 100%placements for their students.
- Learn skills and get expertise in cutting-edge business techniques from highly qualified and expert instructors.
- Live Practical training programs and the live project provide students with an excellent opportunity to get hands-on experience.
- The institute provides 10 certifications under one course along with Google Ads and Analytics Certificate.
- A dedicated team helps train students to face and crack job interviews.
- The institution provides live access to Google Webmaster to enable students to learn its working, structure, technical & search engine errors and check for website backlinks.
- Full exposure to all the updated tools in the market is provided.
SEO Course Syllabus
- Search engine and its basics
- Google Algorithm
- Domain and Hosting
- Website Analysis
- Keyword research
- SEO ON Page Activity
- SEO concepts
- Advance SEO
- Things not to do in SEO
- SEO OFF Page Activities
- Google Webmaster tool
- Google Analytics
- SEO Tools
- Local SEO
SEO Training Course Eligibility
Anybody willing to make a successful career in the field of SEO can join this top institute giving SEO training in Pune. There is no specific criterion to join this course. 12th pass students, graduates, working IT Professionals, Entrepreneurs, Sales and Working Professionals wanting to upgrade can also apply for the Training Courses.
Website: www.victorious digital.in
4) Digital Vidya
Since 2009, Asia’s leading professional training company, Digital Vidya has been imparting new-age skills to individuals & organizations. The official training partner of Google & Microsoft India, Digital Vidya has partnerships with Global Social Media giants such as Facebook, LinkedIn, NASSCOM, and Vskills.
Many professionals including CXOs and many famous brands like Nokia, Reliance, Citibank, etc have been trained by Digital Vidya. SEO training in Pune by Digital Vidya is Asia’s No. 1 online, 1-month-long instruction-led training course.
Major Features of Certification Course
- 4 + hands-on Projects and Assignments
- 10+ industry experts who impart training to students
- SEO tools worth Rs 15,000/ free
- 3 industry certifications by V skill, HubSpot, and Google
- 100% interview guarantee
- Lifetime access to Presentations and Videos
- Research-based Internship
- Students who have completed Graduation & Post Graduation
- Digital Marketing Professionals
- IT Professionals
- Entrepreneurs and Business owners
- Marketing & Sales Professionals
SEO Course Syllabus and Course Fees
- History of search and Introduction to SEO
- On page best practices
- Keyword research & competitive analysis
- SEO friendly design and architecture
- Technical website optimization
- Link building
- Social, local, and mobile SEO strategies
- SEO site audit
- Algorithm updates
- SEO tracking
- The future of SEO
- SEO career paths
SEO course fee is Rs. 11,900/ including certificate exam fee with 15% GST extra. Additional cost for tools is as follows:
- SEO management tool – Rs 11,500/
- Professional SEO software Rs 4,7000/
5) Training Institute in Pune
A pioneer in training Institutes since 2011, with many branches in Pune and Pimpri-Chinchwad, TIP- Training Institute in Pune, provides professional training courses for multiple technologies. Well-versed professionals and Industry experts constitute the faculty of this institute.
This Institute works on technological domains to give a thorough and an exceptional learning experience in various technologies. TIP is the Leading Professional Training Institute for SEO courses. Their Specialty is Hands-on Training for all courses, and the faculty at the Institute is from MNCs.
Why Choose TIP-Training Institute in Pune?
- Have courses for individuals ranging from beginner level to IT professionals.
- Provide an interactive environment that helps the students to grow in their careers.
- Provide excellent training & classes facilities
- 100% Job placement assistance.
- Experienced and certified trainers from the IT industry as faculty.
- Live Projects to get practical knowledge using real-time examples.
- Affordable fee structure.
Who Can Join?
Those who are generally interested or have a professional need in learning SEO can join an SEO course.
- An aspiring SEO expert,
- A college student,
- A businessman or a freelancer
- Anyone in need of support from SEO to further their career
SEO Course Syllabus
a) On Page
- Initial Site Analysis & Competition Analysis
- Title/Description/Keyword/Other Meta Tags Development
- Keyword Research & Keyword Placement
- H1, H2, H3 Tags & Anchor Text
- Keyword density & Keyword Effectiveness index
- Doorway Pages
- Site (URL) Structure Analysis
- URL renaming/re-writing
- Image Optimization
- Use of robots.txt
- HTML Validation
- XML Sitemap & HTML Sitemap
- Canonical Implementation
- Understanding 301, 302, 404 Response code
- Domain names and Exact match domain concept.
- What are Backlinks?
- One Way Links / Two Way links / Three Way Links
- Link Wheel
- Local and regional search engines
- Search Engine Submissions
- Sitemap submission
- Directory Submission, Social bookmarking
- Article Marketing & Submitting Press Releases
- Business Directories & Local Classifieds
- Blog Creation and promotion & Blog Comments
- Online Reputation Management
- White Hat / Black Hat / Grey Hat SEO
c) Google Webmaster Tools
d) Google Analytics
e) Reporting and Analysis Tools
Job placements in giant companies like Infosys, Tech Mahindra, Tata, book my show, etc.
6) HR REMEDY India
A multiple award winner, HR Remedy India is a well-established training institute in Pune, and their SEO (Search engine optimization) certification course in Pune is designed such that it offers in-depth learning of all concepts, tools, and techniques of SEO. The major key features of advanced SEO training in Pune by HR Remedy that makes it a good course for students are:
- Practical training
- Real-time Client Case Study
- Expert and knowledgeable Faculty
- Professional CV preparation by Industry Experts
- Placement with many giant Brands.
- Help to prepare & pass certification exams like
- Google Adwords Certifications
- Google Analytics Certifications
- Facebook Certification
SEO course in Pune by H R Remedy India covers the following modules
- SEO (Search Engine Optimization)
- SEM (Search Media Marketing)
- SMM ( Social Media Marketing)
- PPC (Paid Campaign)
- Affiliated Marketing
- Email Marketing
- Mobile Marketing
- Google Analytics, Webmaster Tool
A US-based company, SevenMentor, located near Fergusson College Road Shivaji Nagar Pune, was established in the year 2012 in India. The Director of the company, Mr. Praveen Baheti from the USA, a Cisco Certified Professional and an expert in the Networking Domain along with Mr. Pawan Bhosikar also a Cisco Certified Professional, created an education hub. SevenMentor is considered one of the best institutes providing SEO courses in Pune.
There is no fixed qualification requirement for enrollment in the SEO training course. Anybody wanting to enhance their opportunities and qualifications can join like
- Bachelors & Graduates
- Any professional person
Course Syllabus of SEO
- Website Planning and the Creation
- On-Site Optimization
- Email Marketing
- Online Reputation Marketing
- Mobile Web Marketing
- Lead Generation
- Keywords Research
- Content Marketing
- Backlink Generation
- Blackhat SEO Techniques
- Affiliate Marketing
- How To Grab The Freelancing Project?
- Deep Study Of Massive 100+ Tools Used For SEO Analysis Of Domain Authority
- Page Authority
- Referring Domain
- Do-follow Links
- No-follow Links
- Anchor Links
- Broken Links, And all Aspects
Frequently Asked Questions (FAQs)
1. Which certification is best for SEO training?
There are many certifications for SEO training from which one can get accredited; like
- Hubspot Academy
- MOZ SEO Essentials Certificate
- Google Digital Garage
- Yoast Academy
- SEMrush Academy
2. What makes good SEO?
Qualitative and authoritative content is created especially for an intended user which increases site traffic and makes a good SEO.
3. What is link building?
The process where other websites link to a particular website; which acts as a vote of trust is known as link building.
With such a huge plethora of top-ranking institutes giving SEO training in Pune, having highly qualified faculty, and the possibility of attending Online classes with comprehensive courses and internationally acclaimed certification; if one sincerely does the SEO training in Pune then there is no holding back.