5 Popular Digital Marketing Courses in Kota in 2021

The popularity of digital marketing grew, alongside the realization of the “Digital India Mission.” India became the second-fastest country to adapt to digitization over the past six years, ahead of seventeen major digital economies of the world. 

Our collective number of internet users has already exceeded those in some of the developed countries also paving the way for digital marketing to emerge as one of the most coveted career options across the country. 

This sudden growth in the popularity of digital marketing saw many digital marketing courses mushroom in and around Kota. However, only a few could successfully stand the test on time. Today, in the discussion, here are the top 5 digital marketing courses in Kota, which are famous for crafting the finest digital marketers out of mere aspirants. 

 

List of the best digital marketing courses in Kota

 

However, before getting on with the discussion about the top 5 digital marketing courses in Kota, it will be clever to understand the prowess and scope of digital marketing and how it reached the highs that it enjoys today.

 

● Digital India Mission

 

“Digital India Mission” was launched by Prime Minister Shri Narendra Modi, in 2015, with an objective of “Power to Empower.” It aims to focus on three main components of digitization, namely:

 

  1. Digital delivery of services
  2. Digital infrastructure creation
  3. Digital literacy 

 

This revolutionary idea gained mass momentum over the last six years and has successfully touched lives far and wide. Restrictrictions levied on people due to pandemics acted as a catalyst. With the internet being the only available window to the world, digital education became mandatory. 

 

Owing to these factors, a considerable amount of digital literacy has been gained across the country, including in the rural areas. Currently, India’s internet user database stands at 749 million and counting. This consistent increase in digital literacy led to the expansion of digital infrastructure, which in turn led to the popularity of digital delivery of services.

 

Today, entrepreneurs can reach and deal with their customers directly. They can also identify and reach out to potential consumers with the help of a search engine’s database. On the other hand, digital delivery of services has also made life simple for consumers. 

 

This paradigm shift of offline services to online has emerged as a millennial formula for convenience, comfort, and growth, and digital marketing has a pivotal role to play in this process. 

 

● Digital Marketing

 

The origin of digital marketing can be traced back to the first email sent by Ray Tomlinson in 1971. By doing so, he opened the floodgates of a new way for information exchange. He made it possible for people to send and receive files through different machines. The following era of the late ’90s and early ’20s saw the expansion of digital marketing from emails to advertising.

 

Today, the concept of digital marketing has come a long way. It has become extremely challenging and complex than ever before. From being a process for connecting business and consumers through advertising, digital marketing has emerged as a strategy, ensuring the sustainability and steady growth of the business. 

 

It’s no longer just about preparing online advertisements. Digital marketing strategy has branched out into B2B lead generation, social media marketing, report and analysis, content, context, SEO, Branding, email marketing, website, etc. 

 

At face value, online marketing may appear a simple thing to do, but in reality, it is anything but simple and easy. A tremendous amount of brainstorming, in-depth research and analysis of the market, elaborate understanding of search engines, ability to comprehend the database of search engine and consumer trends, a well-thought marketing strategy, and extensive training to handle online dynamics are a few skills involved in an effective digital marketing approach. 

 

These quintessential digital marketing skills may appear complicated and incomprehensible until elaborated and explained by experienced mentors. Under the guidance of skilled faculty and extensive practice, these skills are not difficult to master. Those who wish to pursue a lucrative career in digital marketing may consider enrolling themselves with any of these top 5 digital marketing courses in Kota.

 

Top 5 Digital Marketing Courses in Kota

 

  1. IIM Skills

 

This premier institute is one of the most renowned amongst the top digital marketing courses in Kota. Its training modules are relevant, accurate, and extremely engaging. Along with the Digital Marketing Master Course, the curriculum offers 15 other essential certification exams including Google, Hubspot, and Facebook Blueprint. 

 

It harbors an excellent set of faculty, backed by tremendous experience and knowledge of the field. 180 hours of live training sessions, 100 percent placement support and the opportunity to collaborate with Flipkart, Amazon, Accenture, and TCS are amongst the few of the many benefits of the course. IIM Skills is one of the most promising institutes for all those seeking a successful career in digital marketing.

 

Course Name: Digital Marketing Master Course

Course Duration: Three Months

Fees: 29,900 plus GST

Website: http://iimskills.com

Ranking: 4.9/5

 

Details of the Course

● Search Engine Optimization 

● Content Writing 

● Web Development 

● Hands-On Assignments 

● Email Marketing 

● Google Adwords 

● Micro Video Marketing 

● Affiliate Marketing 

● Social Media Marketing 

 

 

The Curriculum of the Course

●       Social Media Marketing 

● Web Analytics

● Integrated Digital Marketing Strategy 

● Reputation Management 

Content Writing And Blogging  

● Media Buying 

● Video Marketing 

● Digital Infographic 

● Search Engine Optimization 

● WordPress Web Development 

● Search Engine Marketing 

● Email Marketing

● Inbound Marketing 

 

The Listed Topics are Included in the Course

● Marketing Funnel

● Web Visitors Engagement 

● Landing Page optimization 

● Digital Marketing

● Benefits of using WordPress 

● Use of plugins

● Google Algorithms

● Search Console

● Indexing and Crawling

● Keyword Stuffing

● Keyword Research

● SEO influence through GMB

● Search Advertising

● Display Advertising

● Shopping Advertising

● Re-Marketing

● YouTube Analytics

● Setting up your Email Marketing Channel

 

Highlights of the Course

● 3 Months course

● Live Projects 

● Case Studies

● Modules related to Master Digital Marketing

● Master Certification from IIM Skills 

● 13 Other Certifications

● 80 Hours of Live Training

 

Review:

Alumni of IIM Skills are associated with companies and organizations like Amazon, TCS, Flipkart, TOI, etc. They all unanimously agreed upon the relevance of the course and the module. They note that the course is in absolute sync with the industry practices and standards. 

They also observe that their internship with IIM Skills has been a major learning experience. IIM Skills Digital Marketing Master Course module is designed mindfully to keep the dynamics and challenges of online marketing in focus. Many of them agree on benefitting from the live online sessions and extensive, informative assignments.

 

Go through the IIM Skills Digital Marketing Course Review

 

IIM Skills digital marketing course free demo invite

 

2. IIDE 

 

IIDE is one of the leading institutes for digital marketing courses in Kota. The institute thrives on imparting customized and concise knowledge to each of its students. 

 

The faculty comprises experienced professionals, who have been practicing digital marketing strategy for many years. Along with the knowledge they also bring inserts of their experiences to the table.

 

IIDE offers more than 13 Certifications along with recorded sessions videos, continuous placement support, training, doubt clearing sessions, and individual interaction with the faculty.

 

Course: Online Digital Marketing

Course Duration: 3-4 moths

Fees: INR 67,795 plus Taxes

Website:http://iide.co 

Ranking: 4.8/5

 

Details of the Course

● Advance Content Strategy

● Monetizing the blog

● Search Engine Marketing

● Content Marketing

● Media Planning

● Soft Skills

● Email Marketing

● App Store Optimization (ASO)

● Website Planning & Development

● AD Psychology

● Copywriting

● Design Essentials

● Social Media Marketing

● Influencer Marketing

● Brand Reputation Management

● Web Analytics

● Creative Strategy

● Digital Scenario in India

● E-Commerce Marketing

● Search Engine Optimization (SEO)

 

Highlights of the Course

● 40 plus Hours of Video Learning

● 70 plus Hours of Live Learning

● 20plus Industry Tools Mastery

● 7 Modular Assignments

● Over 250 Hiring Partners

● Career guidance 

● Learn from Experts

● Live Q&A

● Guidance with resume and profile

● Interview Training learning 

● 13 plus Certifications

● 0% EMI Option

● Super Sessions

● Expert faculty

● 100% placement assistance

 

Review :

Alumni of the Indian Institute of Digital Education observe that the curriculum of the course helped them transit smoothly from students to professionals. The course is loaded with various certifications and hands-on training opportunities. IIDE’s experienced faculty and engaging modules make the learning process lively and interesting.

 

 You may also consider checking the best Digital Marketing Courses in Jaipur  

 

3. Indiviso Digital Marketing

 

Amongst the digital marketing courses in Kota, Indiviso Digital Marketing private limited is renowned for providing quality teaching through the practice-based methodology. Along with the digital marketing course, it also offers a social marketing course. 

 

Their curriculum focuses on brand building and the promotion of business websites. Backed by experienced and enthusiastic faculty, their training program is an appropriate mix of practical and theory. 

 

The theory part encompasses lots of case studies, reference materials, notes, and several live training sessions. The practical part of the course deals with assignments and rigorous practice of the concepts like display advertising, pay-per-click, web designing, web applications, graphic designing, email marketing, video marketing, and content marketing.

 

Indiviso also provides online marketing services to various corporations. Indiviso clientele provides students an opportunity to interact with these organizations and gain an insight into the work expectations and culture of the industry. Apart from that, Indiviso also offers 100% placement assistance with post-placement support. 

 

Course Name: Digital Marketing Programme

Fees: Contact the institution

Website: http://indivisodigitalmarketing.com 

Ranking: 4.7/5

 

The Course Curriculum Includes 

● Search Engine Optimization 

● Search Engine Marketing 

●  Social Media Optimization 

● Facebook Advertising 

● Email Marketing 

● Content Marketing And Strategy 

● Social Media Marketing

● Inbound Marketing 

● Blogging 

● Affiliate Marketing 

● Google Advertising 

 

Review:

Students of Indiviso Digital Marketing are flying high and they thank the institute for it. They note that the training and exposure provided by Indiviso are unparalleled. Its modules and methods have helped students gain an edge in the industry.

 

4. Premium School of Digital Marketing

 

It’s a reputed digital marketing institute amongst the listed top 5 digital marketing courses in Kota. Its curriculum covers various aspects of digital marketing. The institute offers 100% placement assistance. It also provides students with a certificate to help them build a reliable resume and portfolio.

 

Course Name: Digital Marketing

Course Duration: 2 months

Fees: Enquire via email

Email: [email protected]

Ranking: 4.8/5

 

Course Details

● Digital Marketing Overview

● Search Engine Optimization (SEO)

● Content Marketing

● Website Structuring

● Search Advertising

● Twitter Organic

● LinkedIn Organic

● YouTube SEO

● Search Engine Marketing: Google AdWords

● Display Advertising

● YouTube Advertising

● Facebook Advertising

● LinkedIn Advertising

● Conversion Tracking Tool

● Remarketing and Conversion

● Email Marketing

● Growth Hacking Topic

● Introduction to Affiliate Marketing

● Introduction to Google AdSense

● Google Tag Manager

● SMS Marketing

● Media Buying

● Freelancing

● Google Analytics

 

Course Highlights

● 100% Placement Assistance

● Certified Industry Experts

● Resume & Interview Training

● 1-on-1 Mentoring

● 20+ Industry Tools Mastery

● 6+ Managerial Skills

● 2+ Live Projects

● Learning the basic with latest technologies

● Versatile batch timing

 

IIM Skills digital marketing course free demo invite 

 

5. Digital Describe

 

Digital Describe is a leading institute for the aspirants of digital marketing courses in Kota. The course is aimed at providing quality learning. The curriculum also encompasses market exposure through training.

 

Course Name: Digital Marketing Course

Course Duration: Three months

Website: http://digitaldescribe.com

Ranking: 4.5/5

 

Course Content

● Concepts of Digital Marketing

● Basic details of online marketing and How it is done

● 3 E’s of online marketing

● Backlink Generation and Bookmarking

● Facebook and Instagram Marketing

● Concepts of Search Engine Optimization

● Search Engine Marketing using Google Ads

● The basic concept of Graphics Designing

● Basic knowledge of web development

● Concepts of Social Media marketing

 

Course Highlights

● 100% Placement

● Interactive Classroom Sessions

● Lifetime Support

● Practical Oriented Classes

 

These top 5 digital marketing courses in Kota are the best in class. All of them facilitate online classes for the convenience of aspiring digital marketers coming from varied walks of life. Be it a housewife, student, or professional, the online live sessions are easy to access and attend. 

 

These top 5 digital marketing institutes in Kota not only have a module that prepares the aspirants up to the industry standards but also assist their students through placements and internships. 

 

You may choose any of these top 5 digital marketing courses in Kota, depending upon the promulgated timings for the class, fees structure, and curriculum. Irrespective of their different modules and methodologies, each institute aims at crafting the finest digital marketer professional from an aspiring one.

 

Ambiguities are an integral part of new beginnings. Similarly, before enrolling in any of these top 5 digital marketing courses in Kota, it is only natural to have ambiguities about the certifications, career scope, uncertainty concerning one’s aptitude, how to pursue digital marketing, and so on. Thus, in order to achieve a better understanding of the prospects of digital marketing and related courses, it will be wise to glance through the frequently asked questions.  

 

Frequently Asked Questions

 

  1. Is digital marketing a good career?

● As per LinkedIn, it’s a constantly growing industry. 

● The average starting salary of a digital marketer is between 25 to 30K. 

● It has clocked the greatest number of job openings over the last couple of years.

● Digital marketing is the backbone of new ventures and old. It is unlikely that a business can sustain and grow without a good digital marketer on its side.

● With the world shifting from offline to online, one can only imagine the tremendous growth potential this field has to offer.

 

2. How can I pursue a career in digital marketing?

● Enroll yourself in a credible, well-ranked digital marketing course.

● Prefer institutes that provide hands-on experience. Choose the training-based courses over the theory-based ones.

● Look forward to the internship opportunities. Internships are a great way to learn the tricks of the trade. Publish your work on various social media channels. It will help build your brand name.

● Industry experts suggest that one should apply for the vacancies even if a few qualifications are amiss.

● Keep a lookout for the digital marketing companies that inspire you. 

● Follow their profile and work pattern. It will give you an idea about the company’s objectives and what they are looking out for.

● Make a LinkedIn and Gravatar profile.

● Join the groups related to digital marketing and its various aspects.

 

3. Which certification is best for digital marketing?

    

  Following are the best digital marketing certifications for 2021:

● Google Ads Certification.

● Google Analytics Certification. 

● Hootsuite Social Media Marketing Certifications.

● HubSpot Content Marketing Certification.

● HubSpot Inbound Marketing Certification.

● HubSpot Email Marketing Certification. 

 

4. What are the different types of digital marketing?

Digital marketing can be broadly divided into 7 main categories:

● Search Engine Optimization

● Pay-per-Click

● Social Media Marketing

● Content Marketing

● Email Marketing

● Mobile Marketing

● Marketing Analytics

 

5. What are the 4Ps of marketing?

Product, price, place, promotion are often referred to as the 4Ps of marketing. These form the key elements of good marketing or service.

 

Conclusion

 

As of today, digital marketing is one of the most flourishing industries with a bright and promising future. Knowledge and training are the key requirements to gain ground and grow in this highly competitive industry. 

 

It is of imminent importance to understand each of its facades deeply and clearly, through training and practice. Thus, choosing one of the listed top 5 digital marketing courses in Kota can be considered as the first and the most crucial step towards realizing the dream of becoming a digital marketer. 

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