New technology development has changed the way of living. No area has been left untouched by changing technology. So, the way of marketing has also changed. Businesses are embracing new technology to reach their potential customers. The new technology has provided different digital platforms to connect people. This has increased the demand for digital marketing courses in Varanasi. Must check out the details below.
Access to mobile through the internet has drastically changed the whole scenario. People are spending more time on mobile, to know about product information, comparison of product’s quality and price, physical appearance, and if they plan to purchase anything as we know that the internet is a source of massive information.
It is cost-effective, more productive, and more reachable in comparison to the traditional way of marketing. So no company can ignore these platforms to make their presence and connect to potential customers.
The Major Benefits of Digital Marketing Are:
1. Using digital platforms you can only focus on the prospects most likely to purchase the product or service.
2. It’s more cost-effective than outbound marketing methods.
3. Digital marketing evens the playing field within your industry and allows you to compete with bigger brands.
4. Digital Marketing is measurable.
5. It’s easier to adapt to change and a digital marketing strategy.
6. Digital marketing can improve your conversion rate and the quality of your leads. You can engage audiences at every stage with digital marketing.
Demand for Digital Marketing Jobs:
The Digital Marketing market is further expected to scale with a CAGR of 32.1% by 2028, with a value of USD 24.1 billion. According to LinkedIn, Digital Marketing is also one of the top skills to learn in 2023 to boost your career. With 860,000 job opportunities, LinkedIn claims that the position of “Digital Marketing Specialist” is one of the top 10 most in-demand positions.
Social media, content planning, SEO, analytics, and other aspects of digital marketing are among the most in-demand skills. The complexity of digital marketing strategy is reflected in the large number of employments in the field. The digital skills gap is actually the industry’s dilemma.
About 230,000 digital marketing specialists are needed in the country’s biggest metro regions, according to a LinkedIn poll. Now is the ideal moment to begin a career in digital marketing since there are so many open positions and not enough qualified people to fill them. Keeping this digital skills gap and increasing the demand for digital marketer jobs in mind, big institutes are also offering Digital Marketing Courses in Varanasi.
Digital Marketer Salaries:
As per Indeed, The average salary for a digital marketer is ₹20,927 per month in India. It varies between 16,000 to 40,000 per month. But more experienced people are getting more salary. IIM ISB and MICA passouts are much ahead in comparison to others. For worldwide salary comparison click the link below.
Digital Marketing Courses in Varanasi:
A digital marketing course is skill-based training that helps in learning several in-demand skills like SEO, SMM, Google Ads, PPC, YouTube Marketing, Email Marketing, Content Marketing, and much more. When you do this course from the best digital marketing institute in India it helps you kickstart a thriving career and find high-paying jobs.
Digital marketing courses in Varanasi are a boon for the students of Varanasi, who can upskill themselves and can make better careers in one of the most demanding areas i.e., digital marketing.
A student should choose his/her career taking the main factors like the curriculum of the course, duration, fees, quality of the digital marketing course, his or her qualification, work experience and learning capability, qualification and experience of faculties and available placement opportunities into consideration.
Following are the institutions that offer digital marketing courses in Varanasi, some of them offer online some of them offline and online. The names of some major institutes that are offering digital marketing courses in Varanasi are as follows:
1. IIM SKILLS:
IIM SKILLS is the fastest-growing edtech company. It offers a Master Digital Marketing Course. IIM SKILLS is fully human-centric. It provides students with unmatched attention and assistance during the course journey. The institute ensures that each participant receives individualized attention due to its small batch size.
The scope and depth of every topic related to digital marketing are covered in the course syllabus. The institution goes above and beyond to prepare students for international major certifications from HubSpot, Facebook, and Google in addition to the Master Certification from IIM SKILLS.
IIM SKILLS also helps students to choose the right course through career counselling. They support students to help with infographic CV preparation, interview preparation and job placement. They also provide post-training support.
Course Module:
- Introduction to Digital Marketing
- Inbound Marketing
- Social Media Marketing
- Web Analytics
- Graphic Designing
- Media Buying and Planning
- Search Engine Marketing
- Content Writing and advanced Blogging
- E-commerce Marketing
- Integrated Digital marketing strategy
Who can attend It:
There is no minimum eligibility for joining the course. Freshers, professionals, housewives, and entrepreneurs can attend the course but proficiency in English is required.
Fees of the programme:
Their Online Digital Marketing Course fee is INR 29900 + GST. Certification Fee: Price included an exam and IIM SKILLS certification fees.
Duration:
The duration of the course is five months. If a student submits total fees he /she is eligible for 2 months paid internship.
Mode Of Learning:
The Institute offers online classes.
Contacts:
Email: infoiimskills.com
Phone: +91 9580740740
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2. WSCUBE TECH:
If you desire to develop a successful career in digital marketing and get to the top of the field, Scuba Tech offers top online digital marketing courses to master elementary to advanced concepts from the start. A seasoned mentor will teach live lessons on Zoom. You will study and apply into practice SEO, social media marketing, Google Ads and PPC advertising, blogging, affiliate marketing, YouTube marketing, content marketing, email marketing, and more than 17 more courses as you successfully progress in the course.
Course Modules:
- Introduction to Digital Marketing
- Graphic Design Using Canvas
- Domain Marketing
- Building WordPress Websites
- Developing E-commerce website with
- Google AdSense
- Blogging
- SEO Mastery
- E-commerce Website Development with Shopify
- AppStore Optimisation
- Online Reputation management
- YouTube Marketing
- National & International Freelancing
- Third-Party Ads
Who Can Attend It:
Any person who has completed his or her 10+2 can attend the course.
Fess:
Currently, our online digital marketing course fee is INR 29,500 (including GST).
Course Duration:
The duration of the course is six months
Mode Of Learning:
The institute runs both online and offline classes.
#2 Digital Marketing Courses in Varanasi
3. Digi Performs:
It is also one of the reputed institutes offering Digital Marketing Courses in Varanasi, Lucknow, Ghaziabad, Bareilly Gorakhpur and other major cities in India. Digi perform, one of the leading institutes places a high priority on addressing each student’s unique needs by providing a variety of training choices.
Their skilled educators guarantee a full learning experience through hands-on training whether students choose online learning or classroom-based learning. They are aware that each person’s schedule and learning preferences are different and they offer a smooth and meaningful learning experience for everyone.
Course Modules:
- Marketing Foundation
- Digital marketing Ecosystem
- Online Lead Strategy
- Digital Consumer Behaviour
- Graphic Design for Business
- Video marketing for business
- Social Media Optimisation
- Facebook and Instagram Advertising
- Search Engine Optimization
- Web Analytics & Traffic Reporting
Who can attend it:
The minimum qualification is 10+2 for the course.
Fees:
The fee for the online programme is Rs.35750 and the offline fee is 44750.
Course Duration:
The duration of the course is six months.
Mode of Learning:
The institute offers online and offline classes.
Contacts:
Phone: + 91- 852-761-1500
4. National Digital Marketing Institute and Training:
The motto of the institute is to equip the young generation with demanding skills so that they can be more productive and contribute more to the country’s GDP. Its aim is to give students proper exposure and hands-on experience so that they can translate their education into their earning capabilities. It offers Digital Marketing courses in Varanasi and also in Allahabad, Kanpur, Varanasi, Lucknow and Agra.
Course Modules
- Social Media Marketing
- Search Engine Optimization
- Google Analytics
- Facebook Ads
- YouTube Marketing
Who can join it?
The minimum qualification is 10+2.
Fees:
The fees of course are Rs.50,000
Course Duration:
The course offers 50 modules. The duration of the module is fixed.
Mode of Learning:
The institute offers both online and offline classes.
Contacts:
National Digital Marketing Institute and Training
C19/15E-7P Badshah Bagh Colony, Fatman Rd, Sagra Varanasi
Uttar Pradesh
5. Delhi Courses Academy:
Over more than ten years, it now provides training in a number of cutting-edge disciplines, including digital marketing, ethical hacking, web design, share market, blogging, and business analytics. Each of these courses is led by a group of instructors and trainers with vast expertise in their respective fields. The most important feature of the programme is to emphasize practical training.
It gives an edge in comparison to other professionals in the job market. It has its presence in Delhi, Noida, Greater Noida, Ghaziabad, Gurgaon, Faridabad, and Gwalior and it also offers its prestigious Digital Marketing Courses in Varanasi which helps in upskilling and shaping careers of the youths of Varanasi.
Course Modules:
- Marketing Overview
- Domain Hosting and CMS system
- Advance SEO
- Search Engine Marketing
- Modern sales Funnel
- Modern Business Strategies
- Periscope Marketing
- E-commerce Development and Marketing
- Blog Creation and Marketing
- Mobile Marketing
- Advance Digital Marketing Tools
Who can Join it:
The minimum qualification for joining the programme is 10+2.
Course Fees:
Rs 15000 for Indian Students and USD 350 for Global Students.
Course Duration:
The minimum course duration for the programme is 3 months. Its duration may increase.
Mode of Learning:
The institute offers both online and offline modes of learning.
Contacts:
Email: info@delhicourses.in
Helpline: +91 9990716846 |
6. Emeritus:
Emeritus, part of the Erudite group, partners with top-tier universities across the world to spread world-class business and professional education to learners across the globe. Emeritus is dedicated to educating people with the skills of the future by making excellent learning available and cheap to all people, businesses, and governments across the world.
In order to do this, it works in conjunction with more than 50 prestigious colleges from the US, Europe, Latin America, Southeast Asia, India, and China. In India, it has tied up with various well-known institutions but for imparting digital marketing courses it has collaborated with the Indian School of Business Hyderabad.
The founders, who included some of the brightest minds from business and academia, anticipated the requirements for leadership in the developing Asian economies. It offers a 12-week programme in Digital Marketing and Analytics.
Course Module:
- Marketing in the Digital World
- Customer in the Digital World
- Customer Journey
- Reaching and engaging the customer
- Making Digital Work: Strategies for Paid Ad Campaigns
- Email display and Social Media Marketing
- Digital Strategy and Analysis
- Digital marketing Strategy and Planning
- Emerging Technologies for Digital Marketing
Who can attend:
Diploma or Graduate people can attend the programme. The programme will be in English. So English efficiency is a must for the programme.
Fees:
Rs.1,08,000+ GST. The loan is also available for the student.
Mode Of Learning
Online
Contact:
https://emeritus.org/in/
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7. NULEARN:
One of the best Ed-Tech startups in India is Unlearn. It partners with prestigious IIMs and leading business schools around the world to select and offer an Executive Development Programme in Digital Marketing and analytics. The LMS (Learning Management System) offers the assistance of in-person instruction with the adaptability of online learning. High-quality course materials, schedules, and assignments are all available to our learners at any time.
The aim of the Executive Development Program in Digital Marketing & Analytics with IIM Kashipur is to provide participants with the analytical ideas, methods, tools, and methodologies essential to successfully and confidently manage marketing challenges in the digital economy.
Course Module
- Social Media Marketing
- Google AdWords& Online Display Advertising
- Content Marketing
- Search Engine Essentials
- Introduction to Analysis
- Web and Social Media Analytics
- Search Engine Optimisation
- Know Your Customers
- Email Marketing
Who Can Attend:
- For Indian Participants – Graduates from a recognized University (UGC/AICTE/DEC/AIU/State Government) in any discipline with Mathematics/Statistics up to 10+2 level.
- For International Participants – Graduation or equivalent degree from any recognized University or Institution in their respective country.
- Proficiency in English, spoken & written is mandatory.
- Min 2 years of Work Experience.
Course Fee:
Fees for the programme are Rs 75000+ GST. It has to be paid in instalments. Ine Certificate
Duration:
Six Months
Contacts:
Email: connect@nulearn .in
Phone: 7669629222
8.UPGRAD:
Upgrad is the largest South Asia Top EdTech company. It has collaborated with top-notch universities and institutions to provide a digital platform for imparting education. For the digital marketing course, It has partnered with MICA (Formerly Mudra Institute of Communication Ahmedabad which offers an advanced certificate in Digital Marketing and Communications. Today, MICA Ahmedabad is the alma mater of professionals in marketing, marketing research, advertising media and communication-based business.
Course Modules:
Fundamentals of Marketing
Customer Centricity
Digital Marketing Channels and Matrices
Blog Creation
SEM
SEO
Display Advertising
Social Media Marketing
WEB Analytics
Content Marketing
Defining a Robust Marketing Strategy
Capstone Project and Ecommerce Bootcamp
Soft Skills
It offers four areas of specialization. One can choose according to his/ her interests. The areas are:
Branding and Communication
Marketing Analytics
Social Media and content marketing
Market Communication
One can choose one or more specialisations.
Who can attend:
Freshers, Traditional Marketers, Entrepreneurs, Brand and Communication Managers, and Sales Professionals who have bachelor’s degrees in any discipline.
Fees:
The minimum fee is Rs 94,000 inclusive of all taxes. It can be increased depending on the choice of specialisation.
Course Duration
The course duration is between 31 to 51 weeks. It depends on the choosing the specialisations.
Mode Of Learning:
The Institute run online classes.
Contacts:
Email: admissions.campus@upgrad.com
Phone: For Indian Nationals: 18002102020
For Foreign Nationals: 918045604032
9. Digital Scholar:
It is an agency-type digital marketing institute run by media influencer Saurabh Jain. It offers a variety of courses in digital marketing. The flagship course is a professional digital marketing course. Students can opt online or offline. One can choose according to his or her needs and interests. It holds your hand until you reach your career or business goal. All courses are delivered by LMS in video format.
Course Modules:
Digital Leader Mindset
Instagram for Business
Social Media Management
Landing Page
Automation
Content Writing
Search Engine Optimization
Social Media Marketing
Website Building
LinkedIn Marketing
Who can attend:
There is no minimum qualification for joining the programme.
Fees:
The fees of an online digital marketing course are Rs. 45,000 and for offline classes 69,999.
Duration: The duration for online classes is 04 months but for offline classes is 06 months.
Mode Of Learning:
The institute offers both online and offline classes.
Contacts
Info.digitalscholor.in
Phone: 9513632705
Office address:1B, Sapna Trade Centre 135 Poona Mallee High Road Pursaiwalkam Chennai
10. L&T Edu Tech
Engineering and technological developments are changing and advancing rapidly. So, there is a gap between academics and business. Academics will have to embrace these changes rapidly to keep pace with business but it is not happening. So, the problem develops that classroom education is not sufficient to skill students enough to meet the job requirements.
L&T Edu Tech is trying to fill this gap. The institute offers certificate courses in digital marketing. This course covers a wide variety of specialised topics and gives students deep insight into the essential concepts. Students acquire the necessary skills through a combination of academic knowledge and practical activities.
Course Modules:
Website Building
Search Engine Optimization (SEO)
Online Reputation Management (ORM)
Email Marketing
Social Media Marketing (SMM)
Affiliate Marketings
Pay-per-click advertising
Analytics
Who can attend it:
There is no minimum eligibility for attending the course
Fees:
For fees and more details visit https://lntedutech.com or you can mail to collegeconnect.support@lntedutech.com
Duration:
For the course duration visit https://lntedutech.com.
Mode Of Learning:
Institutes offer online classes.
Contact:
Email: collegeconnect.support@lntedutech.com
Frequently Asked Questions: Digital Marketing Courses in Varanasi
What is a digital marketing Course?
A digital marketing course is a skilled base training programme in which a student learns several in-demand skills like email marketing, Social Media Marketing, YouTube marketing, Social Engine optimisation and much more. It helps in starting a good career and high-paying jobs.
Are the classes live or recorded?
Every institute runs live classes, in case of any reason a class is missed then class recording is made available to the student so the student can go through it and if there is any question he or she can ask them in the next class. Some institutes offer both online and offline classes.
What are the eligibility criteria for joining the digital marketing courses in Varanasi?
There are no minimum criteria for joining this programme in some institutes but 10+2 is the preferred qualification. But getting admission in a big reputed institution like MICA, IIM Kashipur and ISB bachelor’s degree is the minimum criterion for getting admission in the digital marketing program. Proficiency in spoken and written English is essential for admission to IIM Kashipur. But it is desired for every digital marketing course.
Defiantly this skill will help you in understanding the subject very well and also help in career advancement. There is 2 years experience and Maths/Statistics as a subject 10+2 level is also required for IIM Kashipur. It is my personal opinion that if you are not tech-savvy and do not have the experience go for institutions which charge lesser fees and offer internships and hands-on experience like IIM SKILLS. Later on, when you acquire some experience then join a big repeated institution like ISB, IIM Kashipur, or MICA. Definitely, it will add more value to your skills. These institutions will give you value for money.
Are the digital marketing courses in Varanasi offline or online?
Yes, there are multiple online courses available.
What is the duration of digital marketing courses in Varanasi and other online marketing courses?
Every institute offers 4 to 6 months programme but it could also increase
What is the future of Digital Marketing Courses in Varanasi?
The future of digital marketing is bright. This field is in a growing stage and provides lucrative career opportunities, handsome salaries and a scope of rising in the hierarchy of the organisation.
To Conclude:
In this article, I have tried to cover all the details a student requires to make a decision about joining the Digital Marketing Courses in Varanasi. But These courses are also available online so anybody can join from anywhere. The digital marketing sector is growing rapidly. Today, this is a flourishing sector, and in the years to come, there will be a greater demand for qualified digital marketers. If you gain the necessary skills, you can maximise your opportunities in this growing sector and build a rewarding career. Whether you are a college student, fresh graduate, job seeker, digital marketer already, a freelancer, a business owner, or someone trying to advance in this industry, you could benefit from this information.