Lucknow is the capital city of the state of Uttar Pradesh and acts as the state’s business and marketing powerhouse. Are you a digital marketer aspirant in Uttar Pradesh? Then there are various digital marketing courses in Lucknow to make you live your dream.
Digital marketing, in its broadest sense, relates to advertising given via digital channels such as search engines, websites, social media, email, and mobile apps. It is the means through which businesses endorse goods, services, and brands through the use of these online media channels.
People are spending an increasing amount of time online, which means that businesses must have a digital presence now.
Scope of Digital Marketing
Business owners continue to want digital marketing knowledge, despite the economic slump. Demand for digital marketing has increased dramatically, resulting in an abundance of job opportunities.
Due to this, more and more businesses are relying on digital marketing to boost their marketing and sales efforts. Digital marketing is an excellent tool for organizations looking to engage with their target audience and advertise their products and services online.
Aspiring Digital Marketers can Work in any of the Positions Listed Below:
- Digital Marketing Manager
- Search Engine Optimizer
- Social Media Marketer
- Content Marketer
- Email Marketer
- Search Engine Marketing Specialists
- Content Creator
- Video producer and marketer
- Automation Expert
- Paid Media Specialist
- Data Analyst
- Web Developer
Due to the increased demand for competitive digital marketing courses, there are currently a plethora of institutions offering them. Information on digital marketing training schools, curriculum for courses provided, and much more can be found in this comprehensive article.
The Digital Marketing Courses in Lucknow Options are as follows:
1. IIM Skills
IIM Skills institution provides unparalleled attention and support during your journey. The institute’s small batch size ensures that each participant receives personalized attention. Mentors are professional trainers with a minimum of 12 years of expertise.
The virtual course style creates an extremely interesting and dynamic learning environment. The institute prepares you for several globally renowned certifications besides the recognized Master Certification from IIM Skills. It has been ranked as number 1 for digital marketing courses in Lucknow.
Course Name: Digital Marketing Course
Course Outline:
- Introduction to Digital Marketing
- Web Development at WordPress
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Inbound Marketing
- Social Media Marketing
- Integrated Digital Marketing Strategy
- Web Analytics
- Online Reputation Management
- Content Writing and Advanced Blogging
- Media Buying & Planning
- Affiliate Marketing
- Video Marketing
- Marketing Automation
- Digital Infographic Resume Creation
Course Duration & Fees:
The duration of the IIM Skills online digital marketing course is 180 Hours of comprehensive live training.
Course Highlights:
- Multiple options to attend special modules (created by the institute)
- Detailed understanding of below tools-
- Mailchimp
- WordPress
- WOO Commerce
- Google Ads
- Amazon
- Ahrefs
- Ubersuggest
- Facebook Ads
- Twitter Ads
- Linkedin Ads
- Google Analytics
- Semrush
- Hands-on assignments
- Weekly review of assignments
- Real-time projects
- Get a guide to buying your domain name and web hosting
- Option to select your batch
- Online examinations
- 3 months internship
- Option to pick internship in 3 Domains (SEO, SMM, or Content Writing)
- The flexibility of time and place
- Career counseling option
- Post-training support
- Lifetime access to training material, course recordings, class presentations
The course costs INR 34,900 + 18% GST.
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Read also the IIM Skills Digital Marketing Course Review
Contact Details:
Website : www.iimskills.com
Phone : 91 9911839503
Email ID : info@iimskills.com
Other courses by IIM SKILLS
2. ISB Executive Education
ISB is a world-class management institution dedicated to grooming future leaders. Their research-based instructional approach helps the youth gain relatable depth knowledge.
It is the mission of the ISB to develop such leaders through the use of cutting-edge programs, great professors, and thought leadership. It is a not-for-profit organization that is wholly supported by private organizations, charities, and individuals from around the world who believe in its mission.
Their digital marketing course will help you learn how to understand digital customer behavior and create digital marketing strategies.
Course Name: Digital Marketing and Analytics
Course Outline:
- Marketing in Digital World
- Customer in the Digital World
- Customer Journey
- Reaching and engaging the customer
- Strategies for paid AD campaign
- Email, Display, and Social Media Advertising
- Strategies and Evaluation
- Digital Strategy and Analytics
- Digital Marketing
- Emerging technologies
Course Duration & Fees:
This is an online course with a duration of 3 months costing INR 1,00,000 + GST. The course also offers loans at EMI of INR 5,079. It also offers preferential pricing for corporations that enroll in the program.
Course Highlights:
This is one of the premier digital marketing courses in Lucknow, and it will teach you how to:
- Maximize your ROI
- Plan and implement social media strategies
- Leverage the interaction with clients
- Increase engagement by utilizing data from the digital marketing funnel
- Maximize reach and conversions
- Optimize paid campaigns
- Measure and analyze campaigns using best practices
- Build frameworks execution of campaign strategies
Contact Details:
Website : www.isb.edu
Phone : –
Email ID : –
3. Simplilearn
Simplilearn is the world’s leading online academy and world’s leading certification training organization. They collaborate with businesses and individuals to meet their specific requirements, and they provide training and coaching to assist working professionals in achieving their career objectives.
Their digital marketing course will prepare you for the market by equipping you with an in-depth understanding of the latest tools. The course allows you to work on real-world projects and learn from the Facebook team.
Course Name: Digital Marketing Specialist Course in Lucknow
Course Outline:
- Mastering SEO
- Content Marketing
- PPC, and Digital Analytics
- Mastering Social Media
- Mobile Marketing
- Digital Strategy
- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC) Program
- Advanced Social Media (With Facebook Blueprint Voucher)
- Digital Marketing Capstone
Course Duration & Fees: 7 sessions of 4 hrs each, INR 55999, No Cost EMI Start at ₹4666 per month.
Course Highlights:
Highlights of the course include things like-
- It features expert sessions and AMAs by Facebook trainers
- Free Facebook blueprint voucher worth $150
- Participate in workshops led by world-renowned specialists such as Mollie Spilman, Shane Snow, and Dorie Clark
- Alignment with top digital marketing certifications
- 45+ projects
- case studies (from Harvard Business Publishing and datasets of Accor, Yahoo!, Mastercard, etc)
- Tools Coverage-
- Facebook insights
- Google analytics
- Qlik
- Youtube analytics
- Google keyword planner
- Google trends
- SE ranking
- Ubersuggest
- Feng-GUI
- Hitwise
- Similarweb
Contact Details:
Website : www.simplilearn.com
Phone : 1800-212-7688
Email ID : –
4. Digitrend
Digitrend is a well-known digital marketing college that provides digital marketing courses in Lucknow to students. It started as a digital marketing business and has now grown into a training academy.
It is the primary goal of this school to close the gap between the industry’s demand for digital marketers and the available skilled talent by delivering hands-on training. They also have courses available in an online format. Let’s have a look at the specifics of their course.
Course Name: Digital Marketing Course
Course Outline:
- Internet Basic & Web Development
- AdWords Search (PPC)
- Client Servicing & Reporting
- Display Network Google Certification
- Video Advertising Google Certification
- Search Engine Optimization (SEO)
- Mobile Ads Google Certification
- Shopping Ads Google Certification
- Email Marketing
- Google Analytics Certification
- Photoshop & Infographics
- Blogging, AdSense & Affiliate Marketing
- Inbound Marketing Hubspot Certification
- Case Studies & MS Office
- Social Media FB Certification
- Linkedin & Placement Support
- Digital Marketing Strategies
Course Duration & Fees: For the duration of 2, 4, and 6 months, Digitrend offers customized training courses.
- 2 month course costs INR 15,000 (one-time payment)
- 4 month course costs INR 20000 (one-time payment) and 30000 (in three payments)
- 6 month course costs INR 30000 (one-time payment) & 52000 (in three installments)
Course Highlights:
- Custom domain and hosting for free with Pro Digital Marketing Course
- Study material available in LMS
- 100% job placement
- Practical knowledge through live projects
- Learn Graphics Design with Digital Marketing
- Internship along with the classes
Contact Details:
Website : www.digitrend.in
Phone : +91-9532666622
Email ID : –
5. Imarticus learning
Imarticus Learning is a technology-driven training institute that specializes in improving careers in the financial services, business analysis, and core technology industries.
Since its establishment in 2012, Imarticus has become a favored sourcing, training, and skill development partner for many organizations. The institute combines online and live learning with dynamic technologies and training methodologies.
Their digital marketing postgraduate course is meant to provide you with an in-depth understanding of digital marketing ideas. The curriculum focuses on several capstone projects, job-ready skills, and guaranteed placements.
Course Name: PGP in Digital Marketing
Course Outline:
- Introduction to Digital Marketing
- Search Engine Optimization (SEO)
- Content Marketing
- Social Media Marketing
- Paid Media Marketing
- Media Planning and Buying
- E-Commerce, Email Marketing
- Affiliate Marketing
- Analytics / Measurement
- Online Reputation Management (ORM)
Course Duration & Fees:
The institute provides a 5-month post-graduate course in digital marketing that is taught by live instructors on weekends and weekdays. The course fee is INR 90,000/- with an option of a one-time payment, EMI, and three equal installments.
This course will equip you to begin or develop your career in digital marketing, as seen by the highlights listed below.
Course Highlights:
- Learn job-relevant skills
- 100% job assurance
- Capstone projects (working on real websites)
- Big brand case studies (Tata Motors, HUL, etc)
- Gain an industry certification
- Tech-enabled learning
- Mentorship provided by industry experts
Contact Details:
Website : www.imarticus.org
Phone : +91-9319746164
Email ID : info@imarticus.com
6. IIDE
IIDE is a renowned institute in India that provides one of the best digital marketing courses in Lucknow. They feel that if you want to remain relevant in today’s environment, you must have strong digital abilities.
As a result, they established the School of Digital Marketing, Code, and Design to provide students with training and prepare them for their future careers. With the help of the Indian Education Congress and Awards 2020, IIDE is now going global and increasing the bar for education globally.
Course Name: Advanced Digital Marketing course
Course Outline:
- Digital Scenario in India
- E-Commerce Marketing
- Search Engine Optimization (SEO)
- How to Monetize Your Blog
- Search Engine Marketing (SEM) – Google Ads
- Content Marketing
- Advance Content Strategy
- Design Essentials
- Social Media Marketing
- Influencer Marketing
- Brand Reputation Management
- Web Analytics
- Creative Strategy
- Media Planning
- Soft Skills
- Email Marketing
- App Store Optimization (ASO)
- Website Planning & Development
- AD Psychology
- Copywriting
Course Duration & Fees:
The IIDE’s online digital marketing course in Lucknow lasts 3-4 months or 12 hours per week. The course would set you back INR 67,795 + taxes. This cost may seem excessive, however, consider the course highlights:
Course Highlights:
- 13+ Certifications
- Learning opportunity by top industry professionals
- High-quality self-paced video lectures
- Learning through fun activities
Contact Details:
Website : www.iide.co
Phone : +91 7304442840
Email ID : connect@iide.co
7. Escalera Technologies
Escalera provides classroom training for the digital marketing courses in Lucknow. It has been providing high-quality technical education to students and professionals who are interested in learning new technologies and techniques. Their goal is to give you research, training, and recruitment services that are of the highest quality.
Course Name: Digital Marketing Training
Course Outline:
- Digital Marketing Basics
- Basics of Search Engine Optimization
- Google Webmaster Tools
- Keywords Research and Analysis
- On-Page Optimization
- Twitter Marketing
- Shopping Campaign
- Reports and Management
- Google Analytics for SEO
- Search Engine Marketing (SEM)
- Local SEO
- Social Media Marketing (SMM)
- Ad Format and Guidelines
- Video Marketing
- Facebook Advertising
- LinkedIn Marketing
- Email Marketing
- Google+ Marketing
- Facebook Marketing
- Video Marketing using YouTube
- Link Building Strategies
Course Duration & Fees:
Escalera Technologies provides a 3-3.5 month digital marketing training. To obtain information about their fees, please contact them using the details provided below.
Course Highlights:
- Possibility of Collaborating with them
- 100% Job Assistance
Contact Details:
Website : www.escaleratechnologies.com
Phone : +91-8960655666 / +91-9453937447
Email ID : info@escaleratechnologies.com
8. Max Digital Academy
MAX Digital Academy offers complete digital marketing courses in Lucknow that include a highly regarded government-issued certification in digital marketing. Max Digital Academy has added a milestone to its long list of accomplishments with the announcement that it has been recognized by the Indian Glory Awards 2021 in the category of Institute with the Best Placement.
Course Name: Advanced Digital Marketing Course
Course Outline:
- Digital Marketing Overview
- Website Planning & Creation
- Lead Generation For Business
- Graphic Designing
- Email-Marketing
- Google Adwords & PPC Ad
Course Duration & Fees: The course will take four months to complete. The pricing structure, on the other hand, is not specified on their website. You may have to contact them directly about this.
Course Highlights:
- Multiple certifications in digital marketing
- Training by industry experts
- Tool based practical learning methodology
- Mid-term internship
- 100% placement support
- Learn different e-commerce marketing campaigns
- Interview preparation & doubt clearing session
Contact Details:
Website: www.maxdigitalacademy.com
Phone: 09889311122
Email ID: maxdigitalacademy@gmail.com
9. Digital Vidya
Digital Vidya is regarded as one of the top digital marketing courses in Lucknow as well as in India for its excellent programs. Digital Vidya offers several programs in digital marketing and other disciplines for better career options and better pay packages.
The two courses in digital marketing at digital Vidya are as follows:
- Executive Program in Digital Marketing
- Certified Digital Marketing Master Course.
Executive Program in Digital Marketing
The executive program in digital marketing is a 10 months online program that is created in association with Deakin University and eminent industry partners. The course comes with a guaranteed paid internship as well as 3 guaranteed interviews.
The course incorporates hands-on training and practical assignments with tools worth 72k plus during the course. The mentors are industry experts across different digital marketing domains.
In this program, you get to network with your peers and the sessions are interactive giving you the opportunity to brainstorm and learn from one another. You also get lifetime access to learning management systems (LMS) and certificates from LinkedIn and Facebook.
Syllabus
- Understanding The Nuances Of Digital Marketing
- Creating Your Online Presence
- Brand Management
- Importance Of Social Media Marketing
- Search Engine Optimization Techniques
- Email Marketing Benefits
- Digital Marketing And Branding Strategy
- Google Ads And Google Analytics
- Inbound Marketing
- Audience Analysis And Insights
- Affiliate Marketing
- Content-Centric Marketing Strategy Youtube And Whatsapp Marketing.
You have some of the most interesting projects as case studies. Cadbury, Myntra, ICICI Bank, Digital Vidya, Carwale, Microsoft are some of the case studies in this program. This will help you to get an in-depth understanding of the digital marketing industry and how to leverage the potential of the online domain for your brand.
Upon completion of the course, you will get a certificate that will validate your competencies in online marketing.
The course fee is 150000 + taxes. You can pay in monthly installments.
The course is ideal for marketing professionals, consultants, people who want to make a career shift, and freshers who want to start their careers in digital marketing.
The only prerequisite for this program is that the participants should have attended a marketing program and has to meet Deakin University’s English language comprehension criteria.
Certified Digital Marketing Master (CDMM) Course
This course is conducted by Digital Vidya and the curriculum has been structured keeping in mind the requirements of the digital industry. It is an industry-partnered course for 4-7 months and is conducted online.
The course has been created with Facebook, LinkedIn, Nasscom, and Shopify. Just like the other course at the institute, this also offers you paid internship and guaranteed job interviews.
The course comprises 100 + hours of classes where you learn about 44 essential modules of digital marketing. You also have 140 hours of assignments and training for 15 certifications including Facebook.
This course can be taken up by sales professionals, entrepreneurs, business owners, students, marketing professionals, and anyone who wants to upskill and get better job opportunities.
The instructor LED virtual classes are held on weekdays as well as weekends. You have the liberty to choose any according to your preference.
The course fee is INR 49900 + GST.
Course curriculum
- Search Engine Marketing
- Google Adwords
- SEO
- Social Media Marketing Optimization
- Email Marketing
- Inbound Marketing
- Web Analytics
- Keyword Research
- Facebook Marketing Principles
- Digital Strategy
- Content Performance Analysis
- Social Media Analytics
- Landing Page Conversions
- Content Writing And Blogging.
You get to work on plenty of digital marketing assignments. Promoting your blog, creating reader-friendly content, understanding the nitty-gritty of social media marketing and other digital channels are part of the practical training.
The digital marketing case studies include analysis of eminent organizations like ICICI Bank, Cadbury, Microsoft, Myntra among others.
Frequently Asked Questions on Digital Marketing Courses in Lucknow
What are the advantages of enrolling in digital marketing courses in Lucknow?
Digital marketing has become one of the most wanted skills for any marketing professional. It helps in seeking a higher income and more influential function. Mastering the course while residing in a place like Lucknow will expand your skill sets and will ensure confidence to deal with complex marketing problems.
Are there any eligibility criteria to pursue digital marketing courses in Lucknow?
The requirements for digital marketing vary by institute. Generally, a class 12 passing certificate is required to enroll in the digital marketing certification course. A bachelor’s degree from an accredited university is required for entry into a postgraduate digital marketing program.
Are these short-term courses really useful?
Typically, these short-term classes will assist you in learning the fundamentals and increasing your self-confidence. This is the very first step towards achieving professional success. Furthermore, it is dependent on your level of commitment to the practice.
Is a job in digital marketing a wise choice?
Yes, a job in digital marketing is a viable choice to consider. Because digital marketing is one of the fastest-growing businesses, the employment chances in this field are highly dynamic, presenting both exciting challenges and opportunities. You can land a high-paying position at a reputable company if you have experience in industry-relevant digital abilities. It doesn’t matter if you’re a creative, tech-driven, or analytical individual; there’s a place in the digital marketing profession for everyone.
Final Note on Digital Marketing Courses in Lucknow
In many aspects, digital marketing is similar to traditional marketing in terms of effectiveness. In both cases, wise businesses strive to establish mutually beneficial connections with their prospects, leads, and customers to achieve success.
However, because it is geared to target today’s consumers, digital marketing has displaced the majority of traditional marketing approaches. Digital marketing is fast expanding as a potential business, providing opportunities for rapid professional progression as well as a diverse range of new possibilities.
If you want to be a part of the most popular industry and see it expand along with it over the next decade, you should start improving your abilities right away. Prepare yourself for a job in digital marketing by becoming familiar with the fundamentals, especially if you are not from a marketing or business background.
Get hands-on experience with common tools used in social media, internet advertising, email marketing, search engine optimization, and other areas of business.
It is predicted that the Indian digital economy would reach $1 trillion in value by 2022, according to Business Insider. In this regard, continuing a profession by enrolling in one of the digital marketing courses in Lucknow will offer a boost to your career in the related area and would be the most prudent course of action for you to take.
In conclusion, I’d like to express my hope that the information provided in this post about digital marketing courses in Lucknow has supported you in gaining clarity about your future digital marketing job.
Hello, I want to be a social media marketer. Is this course helpful to me?
Hello,I am Shital. I have done MA English. I am higher secondary school teacher. I want to learn content writing and advanced blogging to create my own blog and update relevant resource materials, and tutorial videos. Can I apply for the course?
Hello,I am Nitya. I am a Instragram user I want to learn social media marketing, micro blogging , affiliate marketing and video marketing. Will applying for the IIM skills digital marketing course help me?
I am Ananya. I am interested in doing Affiliate Marketing and Social Media Marketing. I have completed my graduation in Commerce and giving tutions at home. Will I be eligible to apply for the Master Digital Marketing course offered by IIM skills?