7 Best SEO Free Courses With Certificates in 2023

SEO marketing is more important than ever in the cutthroat industry of today. Your website becomes simple to access, crawl, and categorize through Search Engine Optimization. Advertising requires ongoing spending to drive visitors to your website, if you offer quality material that deserves to rank for the relevant keywords; your traffic may grow over time. Although search engines are becoming more intelligent, we are still needed. This article lists the top 7 SEO free courses along with information about the program’s curriculum, length, cost, and method of instruction.


List of best SEO free courses


What is Search Engine Optimization?

The technique of increasing a website’s or webpage’s visibility on a search engine results page (SERP) to make a business’s website more accessible, consequently boosting traffic and revenues, is known as search engine optimization (SEO). Even though it is time-consuming, involves complex commercial and technological choices, and cannot guarantee outcomes, it has long-term advantages.

Multiple organizational divisions, including the design, marketing, and content creation teams, work together strategically on SEO a lot. While some SEO labor requires business research (such as comparing one’s content to that of rivals), a sizable portion depends on the ranking algorithms used by different search engines, which are subject to change over time.

However, it is generally accepted that websites and WebPages with better content, more external referral links, and greater user involvement will appear higher on a search engine results page (SERP). To become an expert in the Online World, a variety of SEO free courses are available.


There Are Six Standard Steps in the SEO Procedure:

  • Research
  • Planning and Strategy
  • Implementation
  • Monitoring
  • Assessment
  • Maintenance


What is the Process of Search Engine Optimization?

Ranking a website on search results is the process of search engine optimization. You must comprehend the fundamentals of SEO if you want to rank your website. Here is the SEO method that you need to comprehend.



The audit of a website comes first and foremost. An audit, including technical and content audits, is the first step in every SEO strategy. If we look into technical audits, we may learn about a site’s technical features, such as its speed and bounce rate. Speed and conversion are very important in the optimization process, thus during this technical audit phase, a professional maintains a close eye on both areas.

The audit’s content phase is the subsequent crucial stage. When it comes to blogs and articles that will be published for both online and offsite reasons, a content audit is a need for maintaining the health of the website. So, when you perform a content audit, you learn about the shortcomings of your website.

After addressing the problems and faults, it becomes simpler for you to increase traffic to your website with this method. You always have the potential to increase organic traffic to your page through an audit, which can help your rankings.


Keyword Research:

Researching keywords is crucial to search engine optimization. Your website’s visitors search for you using keywords, which is a critical component of SEO. Search engine optimization revolves around keywords that customers use to locate your company. When looking for terms, a specialist has to be knowledgeable and experienced.

Gaining access to a customer’s thinking is extremely difficult. You must identify precise keywords that will raise your website’s online exposure and search engine rankings. Interested amateurs and professionals have the chance to take advantage of several free SEO courses to acquire the help they need to obtain the direction they want.


Effective Content Strategy:

When you search keywords, your work is not yet over. To attract visitors, you also need a solid content strategy. Additionally, subjects and keywords have a great impact on the content strategy. An SEO specialist must identify a pertinent target through precise keyword research. To attract the interest of your potential visitors, the information should be approachable and simple to read. The headlines should include your main keyword and be engaging and real.


On-Page SEO:

One of the essential components of optimization that is key to raising a website’s online presence is on-page SEO. It is a true practice to optimize a website to gain the support of organic visitors and a significant boost in ranking. It covers headings, headers, and many HTML elements including meta descriptions and meta titles. After you execute on-page SEO with appropriate indexing, it is the execution procedure that elevates your website to the top positions on search results.


Off-Page SEO:

The foundation of off-page SEO is link building. It is intended exclusively for posting connections to your website on various channels using convenient platforms. Despite adding your company to local directories, you may use image optimization, social networking, and web 2.0 property tactics to raise the ranking of your website in search results. To understand the basics and details numerous institutes provide SEO Free Courses on both online and offline platforms.


Technical SEO:

A technical SEO service is particularly created to examine the functionality of your website while taking into account conversion rates, organic traffic response, and keyword rankings. When it comes to repairing faults and issues after completing a website audit which is a part of the curriculum of SEO free courses, it is a crucial stage for SEO professionals.

After reviewing the numbers and reducing the crawl problems, specialists refresh the page experience. To maintain the general health of connections, they also monitor the broken outbound and internal linkages. Additionally, they remove duplicate information from the website to raise the readability rating. The ultimate goal is to make a website’s URL structure better.


Here is a List Mentioned Below of the Top 7 SEO Free Courses


1. Udemy

Udemy, Inc. is a large online education and learning platform. It was established in May 2010 by Gagan Biyani, Eren Bali, and Oktay. By July 2022, there were more than 54 million members on the network, 204,000 courses worldwide, and 71,000 instructors teaching in more than 75 languages.

The main reason students enroll in their classes is to learn things they’ll need in the workplace. For technical certification, certain courses are accepted. In addition to having hubs in Gurugram, India, Ankara, Turkey, Dublin, Ireland, and Sao Paulo, Brazil, Udemy maintains its main headquarters in San Francisco, California.

They support companies of all kinds and varieties in preparing for the future, wherever it may lead. The carefully chosen selection of commercial and technical courses helps organizations, governments, and charities to achieve more by putting learning at the center of their activities. Hence, it provides one of the best SEO free courses.


Key Highlights:

  • 137 Lectures
  • 28 Articles
  • Lifetime Access
  • 17 Downloadable Resources
  • 30-Day Money Back Guarantee
  • Access on TV and Mobile
  • Certificate on Completion
  • 7.5 Hours of Videos Available



  • Module 1: Introduction
  • Module 2: SEO- The Fundamental Principles
  • Module 3: Keyword Research
  • Module 4: Creating Content for the Website
  • Module 5: On-page SEO
  • Module 6: Off-page SEO
  • Module 7: Technical SEO
  • Module 8: Speeding Up your WordPress Website
  • Module 9: User Experience
  • Module 10: Negative SEO
  • Module 11: Google Algorithms
  • Module 12: An Introduction to Manual SEO Audits
  • Module 13: Levelling Up your SEO Knowledge


Skills To Master:

  • Learn about SEO and how it all operates.
  • Learn how to organize and improve your website so that it appears on page 1
  • SEO Training techniques employed by London’s top SEO firm
  • How to find out which keywords your rivals are using
  • How to discover hundreds of blog post ideas
  • How to create effective high-quality SEO backlinks
  • Learn how I leveraged internal links to get a page 1 ranking for a huge keyword.
  • How to respond to a malicious SEO assault


Course Duration: 7.5 Hours

Mode of Study: Online

Course Fee: ₹3,499/-

Certification: Udemy



5th Floor, Two Horizon Centre,

Golf Course Road, DLF Phase 5, Sector 43,

Gurugram, and Haryana


Email: press@udemy.com

Website: Learn Anything, On Your Schedule, Udemy


2. Reliablesoft

In 2002, when search engines were still in their infancy and Lycos, Excite, and AOL were still being used, Reliablesoft.net was established. Google was a small but extremely promising firm at the time. Browsers were archaic (consider Netscape and Internet Explorer) and search engine optimization (SEO) meant something quite different.

Since then, a lot has changed, and digital marketing has become essential for every business that wants to thrive in the cutthroat internet marketplace. The bulk of clientele is from the United States, Canada, the United Kingdom, Australia, and China, even though their headquarters are in Europe.

The primary concerns are effective outcomes, client service, and support. Reliablesoft.net is a proud Google Partner as of August 2014. You will learn how to set up your website or blog for SEO nicely and straightforwardly with the complete SEO training course.

You will discover how to create a whole new website from the start that is SEO-friendly. It covers both fundamental and sophisticated SEO ideas. Hence, it provides one of the best SEO free courses.


Key Highlights:

  • 60-Day Money Back Guarantee
  • 13 Lessons
  • 200+ Annotated Screenshots
  • 400 PDF Available
  • Free Lifetime Updates
  • Downloadable Courses
  • Unlimited Lifetime Access
  • Beneficial Checklists
  • SEO Specialist Certification
  • SEMRUSH One Month Free Subscription



  • Module 1: Welcome to SEO Course
  • Module 2: Introduction to SEO
  • Module 3: Technical SEO
  • Module 4: On-Page SEO
  • Module 5: Off-Page SEO
  • Module 7: Mobile SEO
  • Module 8: Advanced SEO
  • Module 9: Conversion Optimization
  • Module 10: HTTPS and SSL
  • Module 11: Website Security
  • Module 12: Website Speed
  • Module 13: SEO Success Story


Skills To Master:

  • How to perform SEO on your website on your own
  • What is SEO?
  • How to leverage SEO to drive more customers and revenue
  • How to help search engines locate your content How to acquire SEO traffic from Google
  • How to assess your website for technical SEO
  • How to do a website audit for content SEO
  • Use of well-known (and cost-free) SEO tools
  • How to safeguard your website
  • How to implement SEO for online shops
  • How to use blogging to promote your online store
  • How to make content that can be linked to How to make your site’s structure better for SEO
  • How to improve your ranks by obtaining high-quality backlinks
  • Tips for improving your link profile


Course Duration: At Your Own Pace

Mode of Study: Online

Course Fee: $240/-

Certification: ReliableSoft


Address: 6 Skirona Street, Office 201, Nicosia, Cyprus

Contact: 1-866-229-2557

Email: sales@reliablesoft.net


3. Simplilearn

Simplilearn, a Blackstone business, was established in 2010 and has offices in Bangalore, India, and San Francisco, California. It is the top online Bootcamp for learning skills for the digital economy. Simplilearn gives people and companies all around the world access to top-notch, job-ready training.

The Bootcamp is created and delivered in collaboration with prestigious institutions, prominent businesses, and influential trade associations through live online classes with leading professionals, in-demand instructors, and world leaders.

Simplilearn’s role-based, skill-focused, industry-recognized, and globally relevant training programs are the ideal upskilling solutions for a variety of career or/and business goals, for college students and early career professionals as well as managers, executives, small businesses, and big corporations.

This free SEO course will train you as a full-stack SEO professional by combining SEO fundamentals such as content marketing, data analytics, technical site optimization, and HTML fundamentals.


Key Highlights:

  • 24*7 Learning Support
  • Self-Paced Online Videos
  • Job Assist Aids in Catching Employer Attention
  • Professional Program Certificate
  • 90-Day Access to Course



  • Module 1: SEO Introduction
  • Module 2: How Search Engines Work
  • Module 3: Types Of SEO
  • Module 4: Keyword Research and Competitive Intelligence
  • Module 5: On-Page Optimization
  • Module 6: Off-Page Optimization
  • Module 7: Duplicate Content
  • Module 8: Design and Architecture
  • Module 9: Local SEO
  • Module 10: Updates of Algorithm
  • Module 11: Integrating SEO
  • Module 12: SEO Tools
  • Module 13: Building a Successful Career


Skills To Master:

  • Optimization for Search Engines
  • Content Promotion
  • Google Analytics
  • Research and Management of Keywords
  • Management and Optimization of Websites
  • Maintenance of URLs


Course Duration: 36 Hours

Mode of Study: Online

Course Fee: FREE

Certification: SkillUp by Simplilearn


Address: Nalanda 53, 1 C, Manoj Arcade, 24th Main Road, Sector 2, Bengaluru 560102, Karnataka, India

Contact: 1800-212-7688


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4. Coursera

Daphne Koller and Andrew Ng started Coursera in 2012 intending to give students all around the world educational opportunities that would change their lives. Today’s major institutions and businesses now offer online courses and degrees through Coursera, a worldwide platform for online learning.

You will learn the fundamentals of how Google, the most widely used search engine, operates as well as how the SEO environment is ever-evolving and what to anticipate in the future. You go through fundamental SEO strategies and methods that are used to direct more organic search results to a particular website or collection of websites, as well as measures to avoid avoiding Google penalties.


Key Highlights:

  • Self-Paced Learning Option
  • Course Videos and Readings
  • Practice Quizzes
  • Graded Projects with Peer Review
  • Graded Exams with Comments
  • Programming Assignments with Grades
  • Flexible Deadlines
  • Shareable Certificate Provided



  • Module 1: Introduction to Google SEO
  • Module 2: SEO as a Career
  • Module 3: How Search Engines Work
  • Module 4: Evolution of SEO
  • Module 5: Introduction to Search Engine Algorithms
  • Module 6: Cleaning Up Links with Penguin
  • Module 7: Core Web Vitals
  • Module 8: EAT & YMYL
  • Module 9: Evolution of Keyword Evolution
  • Module 10: Strengthening Your Keyword Strategy
  • Module 11: Persona Development
  • Module 12: Marketing to your Persona
  • Module 13: Creating your Ideal Buyers Persona
  • Module 14: Course Summary and Wrap Up


Skills To Master:

  • Examine the Impact of Marketing and Corporate Sponsorship on the Growth of Search
  • Examine and Contrast the Operation of Recent Changes to Search Engine Algorithms
  • Create Original Material for a Website to Enhance Search Results
  • Create an Optimization Plan based on Industry best practices for a Customer to use to Boost their Position


Course Duration: 14 Hours

Mode of Study: Online

Course Fee: ₹4,834/- Per Month

Certification: Coursera


Address: 381 E Evelyn Ave, Mountain View


5. ClickMinded

A vast collection of top-notch digital marketing courses and white-label documentation, or SOPs, can be found on ClickMinded. It’s intended to show you how to fast and significantly improve website traffic and sales while simultaneously developing your team and outsourcing processes and tasks that are repeatable. If you are looking for SEO free courses, must consider this one.


Key Highlights:

  • Risk-free 14-Day Money-Back Promise
  • Lifetime Updates for Free
  • Downloadable Slides and Tests for Lectures
  • Unlimited Access for all Time
  • Single-User Licence
  • SEO Certification Available
  • Actionable Courses
  • Self-Paced Online Video Course
  • The Platform is Mobile Friendly



  • Module 1: Introduction to SEO
  • Module 2: What is Document Relevancy
  • Module 3: Pages Versus Domains
  • Module 4: Title Tags
  • Module 5: On-Page Ranking Criteria
  • Module 6: UX Signals
  • Module 7: Quality Content
  • Module 8: Meta Descriptions
  • Module 9: Neighbourhood Linking
  • Module 10: Internal Linking
  • Module 11: Anchor Text
  • Module 12: URLs
  • Module 13: Site Architecture


Skills To Master:

  • Boost your Whole Sales Funnel Using SEO
  • Link Between the Searcher’s Intent and your Sales Funnel
  • How to Carry out a Keyword Search
  • How to Develop a Content Strategy Using the Results of your Keyword Search
  • Application of  Latent Semantic Indexing
  • What you can do to get Ready for the Mobile-First Index
  • “Keyword Cannibalization”: How to Handle It
  • Link Neighbourhoods’” as a Ranking Booster


Course Duration: 7 Hours

Mode of Study: Online

Course Fee: $997/-

Certification: ClickMinded


Address: 30 N. Gould St #6193, Sheridan, WY 82801

Contact: +1-307-200-8725

Email: hello@clickminded.com


6. Semrush

Semrush was founded in 2008 by a small team of SEO and IT experts that shared the goal of creating a level playing field for all participants in online competitions. After twelve years, it developed into a potent platform that aids marketers everywhere in increasing their web presence.

The software assists businesses of all sizes and sectors in increasing their exposure across key channels and producing user-engaging content, as evidenced by user recognition as the best SEO software at several international awards. While we take care of the data, Semrush makes sure that marketing professionals always have time for experimentation and innovation.

The only piece of software that enables marketing experts to create, oversee, and track campaigns across all channels to increase their online presence is Semrush. Discover tried-and-true methods and approaches from the top marketing professionals in the SEO free Courses provided by Semrush.


Key Highlights:

  • 100% Free Education
  • Verified Certification in Competition
  • Step by Step Tactics Imparted
  • Toolkit Consists of 20 Tools
  • Access to Backlink Management Tools
  • Access to Technical SEO Audit Tool



  • Module 1: Choose a Medium Tail Keyword
  • Module 2: Your Successful Website
  • Module 3: The Industry Study
  • Module 4: Find Your Linkreators
  • Module 5: Share Triggers
  • Module 6: Advanced Content Promotion Strategies
  • Module 7: CTR Magnet Method
  • Module 8: Content Curator Link Building
  • Module 9: The Detailed Checklist
  • Module 10: Boost Dwell Time
  • Module 11: Advanced Search Internet Optimization
  • Module 12: Awards Bait
  • Module 13: Advanced Outsourcing Strategies
  • Module 14: Expanded List Post
  • Module 15: Roundup Link Building
  • Module 16: Renovation Link Building
  • Module 17: The Trademark Technique
  • Module 18: Small Business PR Secrets
  • Module 19: Crowdsourced Manual


Skills To Master:

  • Intensify your Link-Building Activities
  • How to use the Content Framework for an “Expanded List Post.”
  • Expand your Knowledge of Cutting-Edge Outsourcing Techniques
  • Ways to make your content search intent-friendly
  • How to use a Content Structure While Publishing Material
  • Find out Who Visits your Site and Why Successful Websites Provide Material for Linkreators in their Respective Industries
  • Reasons Why Organic CTR is a Key Google Ranking Component


Course Duration: Self Paced

Mode of Study: Online

Course Fee: FREE

Certification: Semrush


Address: USA,200 Boylon St., Suite 2476, Boston, MA 02199

Contact: +1-307-200-8725

Email: pr@semrush.com

Website: www.semrush.com


7. Yoast

Yoast works to promote equality, diversity, and openness as a business. There are roughly 140 people on the team. They employ about 100 employees in Wijchen, Netherlands, while the remaining Yoasters are dispersed throughout the world. Everyone should be able to use SEO, according to Yoast.

They support giving everyone in the search results in an equal opportunity. They instruct individuals on how to use structured data to generate rich results and do keyword research, among other things.

The college has so far assisted over 300,000 individuals in mastering SEO and enhancing their websites (and counting). Additionally, there is the blog, where they post SEO news, best practices, and recommendations. It is one of the best SEO free courses.


Key Highlights:

  • 20 bite-sized videos totaling 2 hours of training
  • unrestricted access to the whole course material
  • PDF files, allowing you to quickly review the advice while maintaining your website
  • a handful of Joost de Valk’s videos all year round imparts his knowledge of world conference
  • SEO Experts as Educators
  • Including your glossary of SEO terms
  • Self Paced Learning



  • Module 1: Introduction to SEO
  • Module 2: The Content Side of SEO
  • Module 3: The Technical Side of SEO


Skills To Master:

  • How to use Search Engines
  • How to use the Yoast SEO Plug-in to make your Writings Keyword-Optimized
  • How Google Navigates Around your Website
  • What Types of Texts are Highly Ranked on Google
  • How Google Could be Obstructed from your Website
  • One Strategy to make a Splash in the Search Results


Course Duration: Self-Paced

Mode of Study: Online

Course Fee: $99/- Per Year

Certification: Yoast


Address: Don Emanuelstraat 3, GX Wijchen, Netherlands

Contact: +31 (0)24 82 00 337


FAQs About SEO Free Courses


Q1. Are SEO Free Courses Worth It?

SEO free courses are great to start for individuals who are new to SEO.


Q2. What are CTR and UX?

The number of times a person clicks on or visits a website when it appears on the search engine results page is known as the click-through rate or CTR. It plays a significant role in determining the website’s rating. User Experience is the subjective feeling that people have when they visit a website.


Q3. What is the Importance of SEO?

Increased web traffic, improved rankings, and most crucially, greater brand recognition for a website are all benefits of SEO. SEO Free Courses by various online institutes are a great help to make a mark online.


Conclusion About SEO Free Courses:

Finally, SEO is one of the most significant and popular digital marketing techniques. Businesses’ first concern nowadays is to optimize websites so that they show up on the first page of search engine results because the great majority of people in the world rely on search engines to find the answers to their inquiries. The courses listed above are the best SEO Free Courses available.