Top 5 Digital Marketing Courses in Kolkata With Placements

Most of the businesses today have gone online and so have their methods to promote it. In the contemporary world marketing your products or services digitally has become extremely crucial for its growth and survival. Due to this ever-increasing demand to manage businesses digitally, the requirement for such professionals has rocketed in the past few years. An increasing number of students and professionals in Kolkata have started pursuing certification in the field of digital marketing for better career prospects. We will look at the top 5 digital marketing courses in Kolkata that are on offer after going through its overview.

 

Top 5 Digital Marketing Courses in Kolkata

 

What is Digital Marketing?

Before moving to the best digital marketing courses in Kolkata, let’s look at this. Digital marketing can be defined as the process of promoting or marketing different products or services via different digital devices like Email, Ads on television, on the Internet, text messages, etc.

The most surprising thing about digital marketing is that it can be done online as well as offline.

 

Types of Digital Marketing

 

 

Why is Digital Marketing important?

 

If a business needs to reach a wide range of potential customers irrespective of their place and the time of the audience, digital marketing is the only solution for it. The ease with which the information is conveyed to the customers makes it more convenient for both the businesses and customers.

 

The geographical barriers like boundaries of the country, time difference, languages can be overcome with digital marketing tools. The data available on digital marketing tools enable businesses to analyze it for appropriate actions to be taken in the future.

 

Here is the list of the top 5 digital marketing courses in Kolkata.

 

  1. IIM Skills
  2. Indian Institute of Digital Education
  3. Kolkata Digital Marketing Institute
  4. Kinematics Institute
  5. Seven Boats Academy

 

We will discuss each course in detail in order to help you choose one according to your need.

 

1. IIM Skills

 

One of the leading institutes in the field of imparting education related to digital marketing courses in Kolkata. It offers an excellent online digital marketing course which makes it the choice of working professionals. Not only in Kolkata, it also offers some of the best digital marketing courses in Mumbai, Delhi, and other cities as well.  It is a 5-month program with students getting lifetime access to the content on the website.

 

The faculty has experience of 12+ years in the field of digital marketing, with a good teaching experience at the same time.

 

Topics covered in the course

 

  • Affiliate Marketing
  • Video Marketing
  • Marketing Automation
  • Integrated Digital Marketing Strategy
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Web Analytics
  • Web Development at WordPress
  • Online Reputation Management
  • Social Media Marketing
  • Email Marketing

 

 Course Duration

 

The online digital marketing course offered by IIM Skills is of 5 months with practice on live projects and cases.

 

 

IIM Skills has tie-ups with the following Brands to provide you Placements in top companies

 

 

 

Reviews and Testimonials

 

 

Highlights of the course

  • 180 hours of live training
  • 3 Months Program
  • Exposure to Live Projects
  • Work on Case Studies
  • Certifications preparation for Google Digital Marketing Course, Hub spot, and Facebook Blueprint
  • Lifetime access to Training Material, Recordings of Lectures
  • 3 months Internship
  • Placement Assistance
  • Letter of Recommendation and Certification
  • Assistance to Launch Your Digital Marketing Agency
  • Personalized Mentorship For Career and Business

 

Course fee – INR 34900 + GST

 

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If you are interested, you can read the detailed IIM Skills Digital Marketing Course Review 

 

Some more courses from IIM SKILLS

Technical Writing Course

CAT Coaching

GST Course

Content Writing Course

SEO Course

 

 

2. IIDE – Indian Institute of Digital Education

 

It is one of the prestigious institutes that offer digital marketing courses in Kolkata. Established in the year 2016, it has very swiftly climbed the ladder to become the top-ranked institute offering digital marketing courses in Kolkata. It has been awarded India’s best Digital learning institute.

 

It has a holistic program for digital marketing which offers more than 13 certifications to the students enrolled in it. Learning is done via videos that can be watched at one’s own pace and understanding.

 

Topics covered in the course

 

  • Search engine optimization (SEO)
  • Search Engine Marketing (SEM)
  • Web Analytics
  • Social Media Marketing
  • Soft Skills
  • Copywriting
  • Email Marketing
  • E-commerce Marketing
  • Influencer Marketing
  • Media Planning
  • Website Planning and Development
  • Creative Strategy

 

The faculty consists of experts from the field with each having a working experience of more than 7+ years. The trainers have enough exposure to the corporate world and are up to date with the emerging trends in the digital world.

 

Below are a few highlights of the course

 

  • 13+ certifications
  • 100% placement assistance
  • Video learning at your own pace
  • Doubt clearing session
  • Career guidance
  • Resume assistance
  • Interview training
  • Assignments
  • Project

 

Course Duration

The duration of the course is 3 months as classes are conducted every week for the same.

 

Fees

The fee is slightly on the higher side with students having to pay 67,795/- excluding the taxes. The content offered in this amount is worth spending every penny.

Recommended Read: Digital Marketing Courses In Rohtak

 

 3. Kolkata Digital Marketing Institute

 

They are one of the pioneers of Digital Marketing Courses in Kolkata. They basically offer two types of courses namely DMAC that stands for Digital Marketing Advanced Course and DMPC is for Digital Marketing Premium Course.

 

DMAC is for entry-level learners where topics from basic to advanced level are been covered. The course is a 3-month course with 24 modules and 13 certifications.

 

DMPC focuses on the practical implementation of the modules which are 36 in number that is undertaken during the course. The duration of this course is 5 months with extra mentorship and assistance for setting up your website. The features that make it one of the most popular digital marketing courses in Kolkata are mentioned below.

 

Topics covered in the course

 

  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Search Console
  • Analytics
  • CRM Integration
  • Blogging
  • Website Planning
  • Google Ads
  • Social Media Marketing
  • Online Reputation Management

 

Below are few highlights of the course

 

  • 12+ certifications
  • 100% placement assistance
  • Mentorship
  • Assistance in website building
  • Live Projects

Course Duration

 

The digital marketing course offered by this institute is 3 months long with certification on completion.

 

Fees

 

Please contact on the below information to get a better understanding about the course and its fees.

 

Phone: 08210430039, +918210430039

Email: contact@kdmi.in

 

4. Kinematics Institute

 

If you are searching for the top 5 digital marketing courses in Kolkata, then Kinematics Institute od definitely one of them. The ease and the consistency with which they teach the students have earned them a reputable name in the market. As any of the top institutes would have an expert faculty Kinematics Institute is no different. It comprises excellent faculty members with good knowledge related to the subject.

 

They cover a variety of topics in the course that enhance your knowledge about marketing digitally and make you job-ready before you step out in the real world.

 

Topics covered in the course

 

  • WordPress Website
  • Search Engine Optimization (SEO)
  • On-Page SEO
  • Off-Page SEO
  • Local SEO
  • Social Media Marketing
  • Google Analytics
  • Content Marketing
  • Affiliate Marketing
  • Blogging and Freelancing
  • Video Marketing
  • Article writing
  • Facebook Marketing

 

Highlights of the course

 

  • Placement assistance
  • Mentorship
  • Recognized Certifications

 

Course Duration

The digital marketing course offered by Kinematics Institute is 6 months long.

 

Fees

You can enquire on the below-given number and email for more information regarding the fees and course structure.

 

Phone: 076040 65954

Email: digitalintutor@gmail.com

 

5. Seven Boats Academy

 

Founded in the year 2011, Seven Boats Academy has established itself in such a way that it has made its way to the list of top 5 institutes offering digital marketing courses. It is one of the branches of Seven Boats Info-System Pvt Ltd. It has since been working to produce world-class professionals in the field of marketing. It deserves a special mention as one of the top digital marketing courses in Kolkata.

 

The certifications offered are globally recognized with extensive placement assistance that makes it worth it.  The faculty has a market experience of 15+ years with some of them working got top companies and brands.

 

The institute has won more than 20 awards and has featured in many magazines, newspapers, and media. The Government of India has recognized Seven Boats Academy under the initiative of Startup India.

 

Topics covered in the course

 

  • PPC training
  • Email Marketing
  • AdWords
  • Link Building
  • CMS Development
  • Keywords Research and Analysis
  • Web Content Writing
  • Internet Market Review
  • Article Writing and Blogging
  • Domain and Hosting
  • SEO training

 

Highlights of the course

 

  • Globally Recognized Certification
  • 100% placement assistance

 

Course Duration

The Digital Marketing Course Offered by the Seven Boats Academy is for 3 Months.

 

Fees

To know more about the fees and the course you can use the below information.

 

Email: info@7boats.com

 

As we have now discussed the top 5 digital marketing courses in Kolkata we will now look into the factors that will help you to choose one according to your needs.

 

Coverage of the course: 

 

The content of the course offered impacts its effectiveness to grab the attention of students and professionals. A course that offers wide coverage of topics like SEO, SEM, Google analytics can be preferred any time if compared with one that offers a basic one.

 

So, before deciding upon the course you want to enroll please go through the topics it will teach you during the course of time. If you are looking to learn different types of marketing while getting a good command of it then an in-depth course would be the best bet.

 

Certifications:

 

An institute that offers a globally recognized certification for a course ranks higher in the eyes of students and professionals compare to a one that offers a locally accepted one. The type of certification also plays an important role as not all of them would prefer a certification in the same type of marketing.

 

The most common certification provided by the institutes is usually related to HubSpot Marketing certification, Google Certification, Social Media Marketing Certification, and many more. Choose the one that you want to carve a career in and go for the course that offers you a globally recognized certification in the area of your interest.

 

Duration:

 

The time you are willing to devote to your course is of prime value as not all of them who pursue it are students and have enough free time. There are many working professionals who aspire to learn new developments without affecting their current job and the length of the course becomes a deciding factor.

 

There are courses available in the market which last for 3 months and we have got a few which can go up to a year. Again your willingness and patience to learn are tested in such scenarios. Most of the working professionals can opt for a 3 Months certificate course as it saves their time with giving additional impetus to their careers.

 

Those who are looking for comprehensive learning with more than just certification can enroll themselves into courses with a duration of more than 3 months. A beginner or a new learner can opt for such a course which will make them well versed with digital marketing.

 

Mode of the course:

 

There are two basic modes of digital marketing courses in Kolkata that are available in the market which are online and offline. Due to the ongoing Covid-19 pandemic, the online courses have gained a lot of ground in comparison to the offline ones. The decision to enroll in the type of course depends upon the individual’s time management and daily schedule. Earlier it was believed that it is only the working professionals who go for online courses but the myth has been debunked in the last few years where an increasing number of students have preferred studying over the Internet.

 

However, the offline courses are still very much favored as it offers a face to face communication with the trainer and assistance on the spot. Missing a lecture in person due to adverse circumstances affects your learning process tremendously as the link gets broken.

 

On the other hand, the online courses offer their learners a breathing space where they can learn at their own pace with access to recorded videos and training material.  Most of the institutes provide lifetime access to their students and hence there is no need to worry about losing the information.

 

Depending upon your convenience one can opt for an online or offline mode of studying as both of them are equally valued but the only difference is the pace of learning between them.

 

Fees:

 

It is a common notion that the amount of money you pay for the course is directly proportional to the quality of education you get. This notion has been destroyed lately by many institutes that are offering digital marketing courses at affordable fees. This has encouraged students from weaker sections of society to learn what they would have been deprived of in this competitive world.

 

Institutes offering courses in online mode for digital marketing usually keep their fees in the range of 15,000 to 30,000/- INR. Quite surprisingly many institutes have now come up with EMI options to lower the burden on students and promote digital learning.

 

Many courses that are delivered in the offline mode have a fee that is usually on the higher side owing to the infrastructure that they have to build and maintain for accommodating the students. The fees can range from anywhere from 30,000/- up to 1Lakh rupees.

 

Picking the type of course with a reasonable fee can be an easy job most of the time for people who are aware of the funds they have at their disposal and the amount they are willing to invest. Remember, that a course that is highly priced can sometimes turn out to be mediocre at times whereas a course offered for a relatively less fee can be great for learning.

 

Job Assistance: 

 

Imagine completing a course after paying thousands of rupees just to find out that there is no one who can assist you to find a decent job in the field of digital marketing. It can be heartbreaking and nerve-wracking to experience anything like that. Hence, many institutes nowadays offer placement assistance as a complimentary service.

 

Many institutes claim to have placed “N number of students” in reputed companies with testimonials flashing all around their website and pamphlets. Despite all these fancy advertisements, one should carry out some research about the reality of the placement status for that institute before investing your hard-earned money.

 

Faculty:

 

If you want to predict how well you are going to learn digital marketing then first take a look at the faculty members you are going to conduct the training. A team of experienced and qualified teachers is mostly an indication that your course is going to be an enjoyable memory.

 

Whereas, average and inexperienced trainers will add to your woes making it difficult to learn what is been offered. Hence knowing the faculty members before jumping into a course will help you in the long run as it will save you frustration and regret.

 

Present Scenario of Digital Marketing in India

 

India currently has about 624 million Internet users and is bound to increase in the coming years. As per the data published by the government of India, it is increasing at a rate of 8% per year approximately.

 

Around 45% of India’s population has access to the internet, whereas an estimated 32% use social media as of January 2021. Keeping in mind the above statistics, digital marketing has already penetrated the core of the Indian market with Internet Service Providers offering internet services at an all-time low.

 

The presence of digital coverage across the country has created a suitable background for marketing your business digitally not only in India but across the world. Hence, it has become one of the hottest fields for investment and research.

 

Future of Digital Marketing in India

 

Experts in the field of marketing have predicted that the market value of digital marketing will reach up to $160billion by the year 2025. It is also estimated that it will generate lakhs of jobs in the coming few years. This has created a surge of digital marketing courses that are been offered in almost every part of India.

 

If you are planning to make a career out of digital marketing then today is the right time to get yourself enrolled in one of the best digital marketing courses. Please go through this article as it discusses the top 5 digital marketing courses in Kolkata which will help you to choose the best one on offer.

 

Also check: Prospective Scope of Digital Marketing

 

Average Fees of Digital Marketing Course in India

 

There are basically two modes of digital marketing courses in Kolkata and they are namely offline and online. The fees vary depending upon the mode of learning you choose as it is higher for offline courses as compared to online ones. Due to this, online courses have started gaining momentum for cost-effectiveness and convenience of learning from home in the pandemic.

 

An offline course in India would cost somewhere around 15,000 to 20,0000 rupees whereas an offline course could cost you up to 75,000 to 80,000 rupees. The fees vary depending upon the locality, demand for the course in that area, and the quality of teaching. Keeping in mind the above factors we have shortlisted the top 5 digital marketing courses in Kolkata that will give you a better return on investment.

 

 

Check out our list of the top digital marketing courses in Mumbai 

 

Frequently Asked Questions:

 

1. Who can opt for a Digital Marketing course?

 

Anyone who has a basic understanding of the Internet and media can study digital marketing. However, professionals working in the same field can go for it as it enhances their chances of getting a raise or a promotion.

 

2. Is certification necessary while applying for a job related to Digital Marketing?

 

Certification can make your application look stronger to the recruiter however, a certification is not always necessary as many of them learn it through various mediums like YouTube and books.

 

3. What salary does a digital marketing professional earn as a fresher?

 

A fresher in this field can expect a salary of somewhere around 3 to 4 lakhs depending upon the company you are working for and the demand for the role.

 

Conclusion:

 

In short before making any decision of getting enrolled in any digital marketing course make sure you have done enough investigation for the best ones offered in the market. Also, make sure to keep the above parameters in mind for further shortlisting and to eventually choose the course best suited for you.

 

2 thoughts on “Top 5 Digital Marketing Courses in Kolkata With Placements”

  1. Hello, I am a student of BBA. I am iinterested in learning Search Engine Optimization (SEO),
    Pay Per Click, Social Media Marketing, Content Marketing, Email Marketing, Mobile Marketing, and Affiliate marketing. Can i apply for the course?

    Reply
  2. I am Devyani. I am a Theater Artist . Can digital marketing help promote theater shows effectively? Will digital marketing strategies be effective and successful on implementation in promotion and awareness of the Theater as well as shows?

    Reply

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