Have you ever noticed that when you type a query on Google or any other search engine, it shows the number of search results in the top left corner? Even a simple query like “restaurant near me” can generate 216 crore search results and a more specific one like “veg restaurant near me” can generate more than 13 crore search results. You probably only pay attention to the first twenty or thirty display results, so the readers’ attention span – here lies the relevance of Search Engine Optimization or SEO. In the present article, we have listed the top 10 SEO training in Gurgaon. Must check them out.
Before moving on to the list, let me explain it in layman’s language. The term SEO or search engine optimization sounds too technical to understand to a common man. The digital revolution has put technology at the forefront. When people use search engines, their motive is to get an answer to a question they have.
When people type a particular query on the web, the search engine has its own mechanism for understanding the information asked. Every day, the search engine processes billions of queries using its algorithm and tries to provide the best possible search results available on the platform.
In order to do so, the search engine does its filtration process. It cannot display all relevant information on a single page. So it ranks the search results and displays them. Websites that pay to google get priority in the ranking. Those search results are called paid search results, while unpaid rankings in search results are called organic search results.
SEO is mostly associated with the concept of organic search results. Companies use SEO to optimize their organic rankings in search and become visible to the audience.
Formal Definition and Types of SEO
Search engine optimization, or SEO. It’s a collection of procedures designed to increase the visibility of your website in search engines such as Google with the intention of increasing organic traffic. SEO aims to satisfy consumers’ search requirements by producing useful, rich content and offering the greatest user experience. SEO can be broadly classified into four categories:
- On-page SEO
On-page SEO often referred to as on-site SEO, is an SEO practice that is conducted directly on the web page or site, as Meta descriptions, meta titles, keywords, images, headers, and other on-site ranking elements must be optimized.
- Off-page SEO
Off-page SEO as the name implies is exactly the opposite of on-page SEO. Off-page SEO emphasizes all your SEO efforts outside your website.
- Technical SEO
The goal of technical SEO is to enhance a website’s technical status so that search engines will rank its pages higher. The three pillars of technical optimization include making a website fast, easier to crawl, and more comprehensible for search engines.
SEO Objectives: Objectives of Search Engine Optimization are as follows:
- Analyzing client sites that require innovation and improvement.
- Choosing relevant keywords to attract traffic that can be converted to customers.
- Creating thorough SEO strategy reports.
- Running PPC advertisement Campaigns.
- Maintaining websites, blogs, and other social media platforms with effective SEO content.
- Ensuring powerful calls-to-action to convert visitors.
- Keeping track of the SEO strategies and rival firms.
Different Categories of SEO Jobs
Based upon the above objectives there are different types of SEO jobs.
SEO Analyst: An SEO Analyst is mainly in charge of maintaining the effectiveness and usefulness of the business website. SEO analysts strive to maintain the website up-to-date and simple to use and to put effort to list it at the top of relevant search results. They examine performance data to determine whether SEO initiatives were successful.
SEO Strategist: SEO Strategists are in charge of creating an organization’s overall SEO strategy. To fulfill the major objectives and reach the organization’s target audience, they must comprehend the organization’s entire marketing strategy and goals. In addition to staying updated with search trends and algorithm modifications, SEO strategists should be adept at researching to identify the best keywords for each project.
SEO Specialist: SEO Specialists optimize a company’s website content to identify and incorporate relevant keywords and causing it to be listed higher in Google and related search engine results. Since an in-house SEO specialist is usually a member of the digital marketing team and the only individual specialized in SEO, this position can be highly generalist and cover all facets of SEO. Although some companies also offer Senior SEO Specialist opportunities, this can be an entry-level SEO role.
Link Builder: Link Builders are SEO experts who concentrate on backlinking. They look for other quality websites and blog posts there so that it links back to your webpage to enhance traffic to it. Through various means of outreach, including email campaigns, contacting article directories, networking with notable bloggers and site owners, and posting on forums, they produce backlinks. You need to be a great communicator, a diligent researcher, and adept in relationship-building. Link builders can work for an organization directly, for an agency, or as a freelancer.
SEO Consultant: SEO Consultants offer firms professional advice and direction to help them build plans and improve their SEO operations. They evaluate the organization’s existing site content and SEO performance, spot opportunities, and suggest the following actions to help boost SEO performance. They’ll endeavor to enhance the existing website and content and can also make suggestions for content production to help organizations with their website, digital marketing, and copywriting initiatives.
Account Manager for SEO: Account Managers for SEO are in charge of many client accounts’ SEO strategies and activities. While working with clients, SEO account managers must demonstrate good interpersonal and customer service abilities in addition to having a thorough understanding of SEO. Account managers for SEO are frequently the link between the client and the technical team, thus they must interact effectively with both.
SEO Content Writer: SEO is another tool that content writers use to produce content that will rank highly in search results for their employer or customer! It will make you stand out as a writer or editor if you have knowledge of or experience with SEO. To increase the exposure of the blog, website, or article, SEO content writers or editors will make sure that articles, titles, and headlines contain the appropriate keywords.
Soft Skills Needed by an SEO Professional
- Communication skills
- Relationship skills
- Time management skills
- Work ethic
- Prioritization skills
Top 10 SEO Training in Gurgaon
1. IIM SKILLS
One of the top SEO training programs in Gurgaon is provided by IIM SKILLS, a Delhi-based organization. Their certificates are accepted across the world. Apart from SEO training, they provide some of the finest job-oriented courses like content writing, technical writing, and digital marketing.
Course Name: Advance SEO Course
Course duration :1 month + 2 months paid internship
Course Fee: Rs.14,900
Mode of Delivery: Instructor Led online
Course Module:
Module 1:Introduction to SEO
Module 2: Setting up the right niche
Module 3: On-page SEO
Module 4: Off-page SEO
Module 5: Technical SEO
Module 6: Search Console
Module 7: Google Analytics
Module 8: Reporting in SEO
Module 9: Career planning
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Course Highlights:
- Four weeks of training with Two months of paid internship
- 16 hours of Live lectures
- Weekly Assignments
- Free tools worth 20000k
- Two Live projects
- Launch your SEO agency.
- Assistance with online publishing.
- Learn how to rank your website or blog on search engines.
- Letter of recommendation provided.
- 300 plus placement support partners
- Complete interview support
- Post-training mentorship.
Contact Details:
Phone + (91) 9580 740 740
Email: info@iimskills.com
Website: www.iimskills.com
2. DM Guru
DMguru is one of the leading digital marketing training institutes in Gurgaon. They offer flexible training options, including alternate days batch, regular batch, weekend batch, and online training. Participants can carry out their routine studies as well as meet their professional commitment while participating in the live projects of SEO training.
Course Name: SEO Course
Course duration :1 month
Course Fee: RS 26000
Mode of Delivery: In-class coaching
Course Module:
Module 1: Introduction to SEO and benefits
Module 2: On-page optimization.
Module 3: Off-page optimization.
Module 4: Local SEO services.
Module 5.: Competitor analysis.
Module 6: SEO tools and reports.
Module 7: Live projects and job assistance.
Course Highlights of SEO Training in Gurgaon:
- Live Industry exposure is provided through practical sessions and real-life projects.
- Advanced curriculum & trendy syllabus.
- IT Experts & Digital Marketing Industry professionals guide as trainers and mentors.
- 100 % Job assistance
- Hands-on Experience, Practical training on internship not required.
Contact Details
Phone: 97182 40005
Website: www.dmguru.in
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3. Indian Institute of Digital Education (IIDE)
IIDE is one of the top providers of SEO training in Gurgaon that has been guiding students in their career growth. Here you will gain practical training with multiple projects and assignments included. Check out the details below.
Course Name: SEO Course
Course duration:10 Hours
Course Fee: RS 6355 + Taxes
Mode of Delivery: Instructor Laid online
Course Module:
Module 1: Groundwork for SEO Training
Module 2: Keyword Research: On-page SEO
Module 3: On-page SEO Tutorial
Module 4: Google proofing your website
Module 5: Off-page SEO Tutorials
Module 6: Google Search Consoles
Module 7: Blackhat Techniques
Course Highlights of SEO Training in Gurgaon:
- Industry-recognized IIDE Certification
- 6 plus Hours of Live Classes
- 1 plus Hour of Video Lectures
- Access to Video lectures is allowed for 30 days
- Practice Tests and Assignments for each module
- Learn From Industry Experts
- Dedicated Question & Answer Support & Help
Contact Details
Phone Number: +91 96199 58615
Website: www.iide.co
4. IWT Training Institute
IWT is a renowned SEO training facility in Gurgaon/Noida that offers top-notch, advanced SEO coaching throughout India. They offer training in two formats: offline SEO training in Gurgaon/Noida and online SEO training that fits your schedule.
Course Name: SEO Course
Course duration: Not provided
Course Fee: Not provided
Mode of Delivery: Both online classes and In-class Training are available
Course Curriculum:
Module 1: Online marketing overview.
Module 2: Website overview.
Module 3: Search engine optimization
Module 4: On-page optimization,
Module 5: Off-page optimization.
Module 6: CSS Introduction
Module 7: Video Marketing
Module 8: Microblogging
Module 9: business lead generation
Module 10: online advertisement
Module 11: Google Analytics
Module 12: Live projects.
Course Highlights of SEO Training in Gurgaon:
- 20+ Companies Trained
- 100+ Total Batches
- 20+ Total Tutors
- Learn from Experts
- Reasonable Fee
- Offline Practical Training
- Complete Study Material and Tool Kit
- Develop Professional Skills in a short period
Contact Details
Phone: +91-874-407-7761 / 0124-4110338
Website: www.iwttraininginstitute.com
5. Aptron Solutions Pvt Ltd
Under the brand Netexperts Educational Services, APTRON Solutions has offered both individual and business clients the best learning experience since 2003. They deliver more than 250 IT and non-IT training courses as a dependable education partner. They offer three different SEO courses with different durations.
Course Name: SEO Course
Course duration:
Regular Track: 45-60 days (2 hours per day)
Weekend Track: 8 weekends (3 hours per day)
Fast Track: 5 Days (6+ hours per day)
Mode of Delivery: In-person Classroom
Course Module:
Module 1: Introduction to an SEO.
Module 2: Keywords.
Module 3: Content optimization.
Module 4: Content optimization. Technical SEO
Module 5.:Long-term content planning.
Module 6: Link building basics.
Module 7:Building links.
Module 8: Link game.
Module 9: Measuring SEO effectiveness.
Module 10. SEO for e-commerce.
Module 11: Local search.
Model 12: International SEO
Course Highlights of SEO Training in Gurgaon:
- International industry standards.
- Modern IT infrastructure.
- Placement assistance.
- SEO training during weekdays and weekends as per participants’ choice.
- Online mentoring is available during practice sessions.
- Classrooms are equipped with digital pads, projectors, live racks, Wi-Fi, etc.
- Glass-door study room
- Training is provided for personality development, communicative English, group- discussion, and mock interview.
- Study materials are provided. It includes books, tutorial notes in PDFs, sample papers, and interview questions.
- Hostel facility is provided at Rs.4,500/- a month.
- Certificates are globally recognized.
- Extra Time Slots for doing unlimited practicals. No extra cost.
- Students can retake classes without any extra cost.
Contact Details:
Aptron Gurgaon Training Centre
B-19, Old DLF Colony, Sector-14, Gurgaon – 122001 – Haryana (INDIA)
Website: www.aptrongurgaon.in
Phone:+91 7291812999
6. SEO Institute Gurgaon
Numerous students have received professional SEO training from SEO institutes, which continues to help individuals launch their startups or develop their careers. Gurgaon’s SEO institute creates specialized course modules that fulfill the needs of both individual and corporate trainees. You have the choice to select weekday, weekend, morning, evening, or alternative days batches for SEO training in Gurgaon.
Course Name: Training course in SEO
Course Duration: 1.5 Months
Course Fee: Rs 26000
Mode of Delivery: In-person Classroom
Course Highlights of SEO Training in Gurgaon:
- Personalized Batches / in-classroom training
- Flexible Training sessions
- Training by industry experts
- Live Projects
- Hundred percent job assistance
- Certification Program
Course Module:
Module 1 Introduction to SEO.
Module 2: On-page SEO.
Module 3: Off-page optimization
Module 4: Local SEO Services
Module 5: Competitor analysis
Module 6: SEO tools and reports.
Contact Details:
761, 7th Floor,
JMD Megapolis, Sohna Road,
Gurgaon, Haryana 122001
Phone:+919871280005
Website: www.seoinstituteingurgaon.com
Also Read:
- SEO Courses in Bangalore
- SEO Courses in Chandigarh
- SEO Courses in Faridabad
- SEO Courses in Jaipur
- SEO Courses in Indore
7. AIMS (All India Media Solutions)
AIMS also comes under the top-ranked training institutes when it comes to comprehensive and practical courses where the enrolled students get advanced knowledge to be ahead in their careers. Their career-oriented programs have helped thousands of learners to get their dream jobs.
Course Name: SEO Course
Course duration: 1 month
Course Fee: RS 10000 + Taxes
Mode of Delivery: Instructor Laid online
Course Module:
- Website Analysis
- Keywords Research
- Keywords selection
- Keyword Planner tool
- Content management
- Rich content writing Skills
- Do Follow links making
- Google Webmaster Tool
- Domain Authority
- Google Map Generation
- Traffic Generation
- link building
- Link wheel strategies
- On-page SEO
- Off-page SEO
- Google Parameters
- Google updates
- Effect of social media on SEO
- Directory submission
- Mobile SEO
- Image SEO
- Article Submission
- Local SEO
- SEO Report making
- Google Analytics
- Alexa ranking improvements
- Moony site etc
8. Yoast Academy
Yoast is a company that offers SEO-free training. Joost De Valik created it in 2010 to give everyone an equal chance in the search results. Yoast SEO is a well-regarded SEO plugging that has been downloaded more than 350 million times by users for WordPress.
Online SEO courses are available through Yoast SEO Academy. They provide two different kinds of SEO courses. There is a free course called Yoast SEO Academy Free course that primarily aims to give WordPress and SEO basics to newcomers. More advanced topics are covered in the premium course.
Free Course Modules:
- SEO for beginners’ training
- WordPress for beginners training
- Yoast SEO WordPress plugin
- WordPress block editor training
- Structured data: beginners training
- SEO news webinar replays
Premium Course Modules:
- All-around SEO training
- International SEO training
- Keyword research training
- Local SEO training
- Ecommerce SEO training
- SEO copywriting training
- SEO for beginners’ training
- Site structure training
- Structured data: beginners training
- Technical SEO training
- WordPress block editor training
- WordPress for beginners training
- Yoast SEO WordPress plugin
- Understanding structured data training
- The YoastSEO Premium plugin
Course Fee for Premium Course: USD 90
Contact Details:
Website: www.yoast.com
9. Udemy
Eren Bali, the founder of Udemy, had very few educational options as a child as he grew up in a small Turkish village. When he acquired a computer, he used the internet to learn and finally won a silver medal in the International Math Olympiad. Eren’s life was changed by online learning, so he teamed up with co-founders Oktay Caglar and Gagan Biyani to work toward a shared objective: making high-quality education available to everyone.
Free SEO Courses in UDEMY
- SEO tutorial for beginners.
- SEO training by Moz.
- What is SEO?
- SEO Link building basics.
- Learn advanced SEO.
- Beginner Local SEO.
- Launch SEO for WordPress.
- SEO mini-course for beginners.
- Optimize your Google my business page.
- Free SEO training for beginners.
Paid SEO Courses in UDEMY
- SEO training
- SEO and Social Media Marketing
- SEO training masterclass 2023
- Complete SEO training in 2022
- SEO training Get free Traffic
- 2023 SEO Link Building
- SEO Amazon Affiliate marketing
- Complete SEO Bootcamp 2022
- SEO copywriting mastery
Course Fee: Rs 389 each
Contact Details:
Website: www.udemy.com
10. Simplilearn
SimpliLearn is a widely known institution that one should consider to gain advanced skills. Below mentioned are the complete details of their SEO training in Gurgaon.
- SEO introduction
How search engine works
• Types of SEO
• Keywords research and competitive Intelligence
• On-page optimization
• Off-page optimization
• Duplicate content
• Design and architecture
• Local SEO
• Algorithm updates and SEO changers
• SEO tools
• Integrating SEO with other disciplines
• How to build a career in Search engine Optimization SEO
Contact Details:
Website: www.simplilearn.com
FAQs About SEO Training in Gurgaon:
Is learning HTML coding necessary for SEO training?
You should be acquainted with the fundamentals of HTML and how to apply it effectively. It’s not compulsory, but having a basic understanding of HTML will make tasks like adding titles, meta tags, and keywords easier.
How much does an SEO professional in Gurgaon earn?
Professionals with 5-8 years of SEO expertise can earn about Rs. 3.5- Rs 6.6 LPA, while freshers can expect to make about Rs. 1.8-2.8 LPA.
Does SEO training in Gurgaon require a college degree?
A bachelor’s degree is only required for less than 30% of search engine optimization job ads, and almost 70% have no degree requirements at all. The most crucial requirement is to possess up-to-date SEO expertise and be able to show it. You don’t need to have any particular background to work as an SEO Specialist. People frequently shift from a variety of industries, such as marketing and communications, Information technology into SEO industries.
Is Search engine optimization tough to learn?
Although learning SEO is not very difficult, it does require patience, perseverance, and time. You might feel a little overwhelmed at first if you are just beginning and have no prior knowledge of search engines or how they operate.
Conclusion
In conclusion, SEO is one of the most important and sought-after digital marketing strategies. Because the vast majority of people depend solely on search engines to find the answers to their queries, businesses’ top priority is now to optimize their websites so that they appear on the top page of search engine results. Consequently, SEO experts have a plethora of opportunities. For those who are fresher to this digital marketing industry, mentorship is important, so enroll in a thorough instructor-led course to gain a comprehensive understanding of this industry.
Selection should be based on your needs, time limitations, and financial condition. If you are a seasoned SEO expert looking to advance your knowledge, you can select specific courses from online platforms based on your work needs. Recently, SEO has become a highly sought-after career. As a result, India has a great need for qualified SEO professionals.