Gurgaon is one of the growing markets of the country. It supports hundreds of multinational companies and has developed into one of the most advanced cities in the country. Gurgaon is a very suitable location to look forward to learning skills-based courses. One such skill is content writing, and it seems to be heavily in demand, well those who are looking for content writing training in Gurgaon, there are hundreds of institutes in the city which does make it difficult to choose.
These are detailed reviews of some of the best institutes offering content writing courses and the structure of the courses as well. Before we get to learn about the best courses in Gurgaon, we need to understand:
WHY IS CONTENT WRITING IN SO MUCH DEMAND?
Content Writing is heavily in demand because of the changing terms of operating businesses. With the internet, it has become so much easy to access information within seconds, this allows the content consumers to browse through multiple options before they pick one.
Whether it is about getting a new pair of shoes, or the freshly launched headphones, but you do go through the reviews and the product description before you make the purchase and it acts the same way for other businesses.
Whether it is a product or a service, they need to have an online appearance that is shaped by the content they develop. The better their content is, the more are the chances for improved sales.
Having content is just not enough, understanding how content works is way more important. Anyone with content published on their website doesn’t get the audience’s attention, because the content isn’t optimized good enough to be gaining traffic.
Yes, the content has to be optimized because there are hundreds or even thousands of people and organizations who must be trying the same thing and you must remember that people access information through search engines.
So, when they make a search on Google, if the content is optimized according to the standards of Google, then it will appear somewhere on the first page of search results making it more accessible for people.
So, content writing is not learning mere writing but more about the standards of developing content that can make it to the first page of search engine results, boost the traffic, and get more leads.
TOP 5 CONTENT WRITING COURSES IN GURGAON
IIM SKILLS is a renowned and reputed institute which has been offering content writing courses for a while now. It has been consistently performing well in terms of providing students with quality training.
The content writing course by IIM SKILLS is very well structured and covers some of the very professional elements of content writing. It has a very uniques syllabus which makes it relevant to everyone and thus people with any qualification, job backgrounds can join and learn content writing.
1 MONTH COURSE
Yes, the duration of the course is just 4 weeks which means the students will learn the very professional aspects of content writing in just a period of 1 month.
This is because the institute has been a very firm believer in the principle of practical training being better than theoretical training and therefore the unnecessary theory from the course has been eliminated.
Remaining is a very practical content writing course, and the students can have their hands on each and every module from the very first day.
The course comprises unique skill set training which the students will get to learn from scratch and so, the students be able to turn professionals in just 1 month.
As mentioned, the course content is based on a very unique set of skills that has nothing to do with what qualifications, or job experience one had earlier. The modules cover some of the very practical and professional aspects of content writing.
The modules have been designed after proper analysis and research about the most relevant topics for everyone interested in having a career in content writing.
Just to give an idea about what to expect from the course, these are some of all the modules involved in this content writing course:
- Web Development
- UI UX Interface (Blog Creation)
- Content Writing Research
- Content Writing Tools
- Duplicate Content Detector
- Content Distribution using Email
- Google Local Pages Setup
- Freelance Content Writing
These are some of the modules of the content writing course by IIM SKILLS and the topics included are very professional.
Certification is definitely one of the most important things especially when it comes to job or freelancing. Having earned a valuable certification could get your to job easily, at the same time if you are a freelancer, it improves the profile score and thus increases the flow of clients.
IIM SKILLS content writing course comes with 2 very important and globally valid certification which are highly valued. The certifications offered post completion of the course is:
- HubSpot Content Marketing Certification
- IIM SKILLS Content Writing Master Course Certification
Those looking for jobs could definitely improve their chances with these certifications in the resume.
This institute in all the 6 years since it was established has developed so much and so quickly. It has covered 30+ countries training over 6000 students and professionals combined in more than 1000 training sessions.
This is very commendable and many thousands of them are now professionals, earning decent money are content writers, freelancers and also many of them got jobs.
Despite having a heavy demand, content writing is still not considered a mainstream job which is the reason, students are often confused about their next move after learning the abilities to develop content professionally.
For that, the institute provides them with 100% placement assistance where the students are guided about the possible career opportunities with the skills they possess by learning.
The course includes 16 hours of lectures and 60 hours of assignments. The assignments include several content writing practices exercised. Some of the assignments included are:
- Web Development
- Social Media Marketing
- Content Writing
The tools are very effective and important elements for any content writing procedure. The tools we have access to at this point in time can extract very valuable data and information within seconds and that can be put to use in developing effective content.
The tools are very important and have a very crucial role to play. But the premium tools are very expensive and affording a bunch of them could be really difficult. And for developing a well-performing piece of content, the combined use of multiple tools is required.
So, for that IIM SKILLS provides free access to tools worth of INR 60,000 to the students in order to help them understand the applications and operations of such tools.
The students who successfully graduate from the course get free lifetime support from IIM SKILLS. This means that the students will have access to all the course modules, study materials, lecture recordings, and a lot many other resources.
The students can refer back to any lessons or topics they want and more importantly at any point in their lives.
The instructors are industry experts who have experience of more than 10 years in the industry. They have worked for some of the biggest firms and are now dedicated to guiding students through the course.
The students, based on their performance in a certain test, are offered the opportunity to intern with the institute. It is a 3-month internship and can be very helpful for students to understand the real operations of the industry.
The reviews and testimonials about this course are great. The students give major credits of their career being stable and successful in the content industry to the course trainers.
Many students have got jobs in companies like Accenture, American Express, KPMG, Flipkart, Amazon, Barclays, etc. A lot of them have successfully started their blogs and are earning quite good and others have turned into freelance content writers.
Very interestingly, some of the students with an entrepreneurial mindset have used this knowledge to develop content that translates more sales for their products and services.
The mentioned details about the course make it very clear, why IIM SKILLS made it to the top in the list of Best 5 Content Writing Courses in Gurgaon.
Nestsoft is a popular institute which offers content writing course. It has been offering such courses for a while and is pretty good at it. The course involves some real in-depth concepts of the skills and that is what makes it very much relevant for people aspiring to build a career in the content writing industry.
There are a few highlights of the course which defines the standards and quality of training offered by NestSoft. Let’s go through the highlights, one by one:
THE CONTENT STRATEGY
This course operates on a very ideal content strategy which involves 6 very important practices such as:
- Identifying the Goal
- Creating Numerous Ideas and Collecting Them
- Squeezing it in Sequence
- Making it Error Free and in Proper Grammar
These are the 6 elements of the content strategy in which they train students. This is a very professional approach towards developing content and keeping these practices in mind can develop the quality of content.
The course is designed in a way to be suitable for a diverse set of audiences who include people ranging from beginners to professionals. Though there isn’t any restriction upon joining the course, it is still designed relevant for the following people:
- IT Professionals
- Marketing Managers
- Professionals Dealing with Marketing
- Literature Students
- Students who want to pursue careers in content writing
These are the people who are most suitable for the course and can get the best out of it. Though beginners and other people interested in content writing can opt for this course.
The course content has been designed very carefully keeping in mind the people it is being made for and what purpose does it serve. Must say, it is relevant for freelancers. Those who aim to become freelance content writers can learn very professional practices from this course.
To give an idea about what to expect from the course, the course includes modules like:
- ESSENTIALS OF WRITING
- BEFORE YOU WRITE
- WRITE RIGHT
- AFTER YOU WRITE
- PUBLISHING PROJECT WORK
- CAREER DEVELOPMENT FOR WRITERS
These are the 6 modules engaged in developing the skills of those willing to become professional content writers.
BENEFITS OF THIS COURSE
The institute claims that the students who go through this course are benefitted. The benefits, the students can expect to receive are:
- Ability to create better content
- Ability to attract more customers
- Useful in all sectors
- Very Useful in Blog Creation
- Ability to create up-to-date and attractive content in social media and websites constantly
- Better knowledge in content creation
- Direct Impact in Marketing
- A wide requirement of content writers
These are the mentioned benefits that the students are supposed to get from this content writing course by NestSoft.
The course reviews are good and the students are very satisfied with what they got to learn from the course.
The mentioned details are what makes NestSoft among the Top 5 Content Writing Courses in Gurgaon.
ECT is a very renowned institute that offers content writing course, it is quite a popular institute among students and professionals. It has been providing content writing training for a while and has been doing that very successfully.
The course is primarily designed for freelance content writers and includes best practices for those looking forward to becoming content writers.
- 3-month course
- 32 hours of classroom/live interactive training and 50 hours of e-learning and useful videos.
- 8 Assignments
- 4 live projects
- 10 quizzes
- 2 tests
- 2 certifications
- 100% placement assistance
- Assured work from home job opportunities
- Lifetime support
The course modules have been designed after focusing the key elements of the skill which would be relevant to the audience they’re serving and therefore, there are 13 modules involved.
Some of the course modules of this content writing course are:
- Introduction to content writing
- Boost your vocabulary
- Avoid common grammar errors in your writing
- Learn writing tools, tips, and techniques
- Master business writing skills.
- Learn to write specific pieces of content
- Monetize your writing skills
- Publish your book
These were some of all the modules involved in the content writing course by ECT. The could better help you understand what to expect from the course.
BENEFITS OF THIS CONTENT WRITING COURSE
There are some benefits to this course that the students can get. A total of 15 of them are mentioned, and these are a few of them:
- Goal Setting Exercise to help you set and accomplish writing goals
- Join a distinguished network of 30,000+ writers and marketers
- Learn to develop your own blog/website
- Be a professional content marketer
- Professional feedback for every training participant.
- Learn graphic designing and video editing skills.
The reviews of the course are great and the students are very much satisfied with the content writing training they got from ECT.
The mentioned details are the reason ECT makes it to the list of TOP 5 Content Writing Courses in Gurgaon.
Information Developers is another such organization that focused on providing students with much skill-based training along with content writing. The course is called “The Master Content Writing Course”
There are several highlights of the course defining how the course works and its purposes, some of them are as mentioned:
- Students will learn how to create a customer persona
- The content formula
- Different Types of content
- SEO health check
- Components of the perfect email newsletter
These were some of the highlights of the course.
The reviews of the institute are pretty good, the students are satisfied with the quality fo training they received from this institute.
The mentioned details are the reason Information Developers finds a slot among the TOP 5 Content Writing Courses in Gurgaon.
LEARNING BEYOND BOOKS
This institute has been providing content writing courses for a while and the course structure is based on training students with more about the language-related aspects. Comprises of about 14 lectures, each being 2-3 hours in duration.
Some of the course modules include:
- A little chit-chat
- Learning the Art
- Tone of writing
- Building Characters
These were some of the topics involved in the course. The course instructor is a professional content writer and having spent a good time in the industry she is a very suitable person to guide the students through the course.
The reviews, of course, are pretty good and the students are very much satisfied with what they got to learn from the course.
The mentioned details are the reason why Learning Beyond Books makes it to the list of Top 5 content writing courses in Gurgaon.
- FINAL WORDS
CourseDekho recommends IIM SKILLS for content writing course based on the course structure and the reviews made by students and professionals as compared to the reviews of other institutions.