Having a hard time looking for the best digital marketing courses in Chennai? Not anymore. This article is a complete guide for anyone searching for top digital marketing courses in Chennai, complete with curriculum, duration, fees, placements, and more.
Before we get into this list, let us explain the significance and growth of the marketing industry in India.
What is Digital Marketing?
Simply put, digital marketing is the promotion of products, services, and brands through digital media such as search engines, social media sites, emails, and other forms of electronic media. SEO (search engine optimization), social media optimization, SEM (search engine marketing), email marketing, mobile marketing, content marketing, blog activities, and so on are all part of digital marketing.
In today’s India, digital marketing is a million-dollar industry. Even a decade ago, we couldn’t have predicted how many new career opportunities would open up for Indians. However, due to India’s enormous digital revolution, digital marketing, and employment prospects have exploded. Opportunities will grow even more in 2021 and beyond. The industry offers exceptional opportunities and scope for career growth. There isn’t a better time to jump into the digital marketing industry, and That’s why we’ve compiled a list of the best digital marketing courses in Chennai.
Due to the internet and smart devices at affordable prices, more and more people have an online presence. And with most of the businesses shifting from physical mode to online platform (special thanks to the pandemic), they have billions of customers to market their services to. Click here to learn in-depth about digital marketing.
A career in Digital Marketing-
The expansion of media and web presence has increased demand for digital marketing over the years. It has undoubtedly created numerous job opportunities in India and around the world.
In 2015, India’s digital advertising business was worth roughly 47 billion dollars, but by the fiscal year 2020, it will be worth around 199 billion dollars. Moreover, by 2024, this value is predicted to rise to 539 billion rupees, demonstrating fast growth in the digital advertising market.
It signifies that a lot of money is being invested into these digital channels, which means that digital marketing activities are being utilized extensively.
These activities require highly skilled professionals to oversee them run smoothly. So that is one encouraging statistic indicating a promising career path in digital marketing in India. Today, several stellar digital marketing courses have come up in different parts of the country. There are professional courses in different cities like digital marketing courses in Kolkata, Bangalore, Mumbai, Delhi, and even in smaller cities like Varanasi, Kota, etc.
If you’re still unsure whether digital marketing is a viable career path for you, you should read this blog to learn more.
Must Read: How to Choose a Digital Marketing Course and Traning
Top 6 Digital Marketing Courses in Chennai
1. IIM Skills –
IIM Skills is a brand that you can trust. They offer India’s best digital marketing courses that effectively combine practical and theoretical education. It will take 5 months to cover the entire course, including 180+ hours of comprehensive live training, 15+ live projects, and more than 10 case studies.
Every week following the online digital marketing class, you will be given hands-on assignments on topics such as web development, SEO, social media marketing, and email marketing. Before the next live class, all participants are asked to submit weekly assignments to the trainers for reviewing. This helps you to understand what are your strong points and exactly where you are lacking. You can then work towards becoming an astute digital marketer who has knowledge of all the important concepts of online marketing.
Participants receive lifetime access to the regularly updated learning management system, which is the repository of all resources in training material, class recordings, and presentations, for an already low course price. You also get full post-course assistance which enables you to reach out to them for any confusion long after your course is complete. So it’s no surprise that they made this list of top digital marketing courses in Chennai.
Course content –
- Introduction to digital marketing
- WordPress web development
- Search Engine Optimization
- Search engine marketing (Google Ads)
- Email Marketing
- Inbound Marketing
- Social Media marketing
- Integrated DM strategy
- Web Analytics
- Online Reputation Management
- Content Writing and Advance Blogging
- Media Buying and Planning
- Affiliate Marketing
- Video Marketing
- Marketing Automation
- Digital Infographic Resume Creation.
Key Takeaways –
- 3 Months Guaranteed Internship.
- Launch Your Digital Marketing Agency.
- Write for Times of India.
- Letter of Recommendation + 12 Certification.
- 300+ Placement Partners for Interview Support.
- Personalized Mentorship for Career & Businesses.
- Launch Podcast Spotify.
- Launch YouTube Channel & start Affiliate Marketing.
- Learn DM tools such as Mailchimp, woo-commerce, amazon, etc.
Course Duration –
The course is for 5 months. You will cover 40 modules, 15 projects, and 10 case studies.
IIM Skills attains the first position in our list of best digital marketing courses in Chennai. From students to homemakers, anyone can join this course regardless of their educational background.
The Course fee is around Rs 34,900+ taxes. However, with the comprehensive curriculum and small batch size, this is worth it.
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Reviews and Testimonials
Also, read the ingrained IIM Skills Digital Marketing Course Review
Contact Details –
Phone – +91 9911839503
Website – IIM Skills
Email – Info@iimskills.com
Other courses to check at IIM SKILLS
2. Digital scholar
Digital scholar, an extension of echoVME, is one of the renowned institutes offering digital marketing courses in Chennai.
They plan to bridge the talent gap by offering a superior digital marketing curriculum and assisting students in learning digital abilities. Digital scholar prepares their students for the corporate world making it easy for them to get hired. Their curriculum is co-created with industry leaders to meet the most stringent strategic requirements of multinational corporations.
They have attentively created the curriculum to produce a successful digital marketer in the twenty-first century after being in the field for over 15 years. They use industry-standard execution methods to prepare every student to begin their digital marketing adventure on the first day.
Digital Scholar provides a live online digital marketing course.
Curriculum –
- Personal Branding
- Content Writing
- WordPress
- SEO
- Facebook and Instagram Ads
- Search Engine Marketing
- Email Marketing
- Automation
- Sales Funnel
- LinkedIn Marketing
- Instagram Influencer Mastery
- Agency Management
- International Freelancing
- Orientation and Fundamentals of Marketing
Specializations –
After completion of the digital marketing course, Digital scholar offers three specializations. Based on industry demand, these specializations are designed to power your niche and strengthen your Digital portfolio. After completing the flagship program, you can enroll in any of the following courses to meet your objectives. This additional benefit is what places Digital Scholar as the second-best digital marketing course in Chennai. Students can choose
- Copywriting Module –
Copywriting is expected to be one of the most in-demand skills in 2021. It is critical for increased market penetration and lead generation. A good piece of copywriting can completely transform your company.
You will learn how to write and structure compelling sales copy, understand to leverage your competitors for your good, learn the science behind writing copies for Ads, emailers, sales pages, lead magnets. In addition, you will be able to use emotions to get more sales, even when writing for the B2B environment.
- E-commerce Marketing module –
In a 12-hour module, students will learn how to either market products or drop ship without having any physical stores or products of their own.
This module will learn product research, setting up a Shopify store, and product fulfillment.
- Making money online
The affiliate marketing industry is one of the most rapidly growing in the world today.
After earning over $100,000 in affiliate income solely through affiliate marketing, the Digital Scholar team breaks down what it takes to break into the affiliate marketing industry in our tried-and-true framework.
In this module, you will learn how to find a problem in any industry, generate affiliate links and promote funnels and ads, promote affiliate products organically and earn passive income when you master this module. Intriguing, isn’t it? No doubt, Digital Scholar made it to the top 6 digital marketing courses in Chennai.
Course Duration
The duration of this course is three months, and for fee information, please contact them.
Key Takeaways –
- 250+ placement participants
- Live projects and case studies
- Agency style approach
- 24+ certifications including Google Digital Marketing Course, Hubspot, Facebook and SEMrush
- Guaranteed Internship
- 100% placement assistance
- Live case studies
- Industry connect
- Access to freelance marketplace
- 1- year access to course material
- Feedback session
Contact details –
Phone – 91969231231
Email – info@digitalscholar.in
3. IIDE – Indian Institute of Digital Marketing
Indian Education Congress and Awards 2020 named IIDE “India’s Best Digital Learning Institute.” It is now going global and raising the bar for education all over the world. It is very popular among all the other digital marketing courses in Chennai.
Unlike other institutes, they are the best at their job as they solely focus on digital marketing training taught by expert faculty.
In this Covid-19 era, this course becomes more relevant as you won’t have to step out at all. IIDE offers multiple flexible programs to match different objectives, so there is something for everyone.
- Post-graduation in Digital marketing
It is an 11-month MBA-level digital marketing course that comes with a mandatory 2-month internship. With 18 hours of learning per week, 13 live projects, and one-on-one student mentorships, this Post-Graduation level diploma is ideal for anyone who has set their mind on mastering this skill.
You will be awarded an IIDE certificate upon completing this 11-month MBA level Post Graduation Programme, certifying you as a master in digital marketing. IIDE is well-known among India’s top brands and ad agencies for being an MBA-level intensive program, and thus this certification will help you demonstrate your industry readiness.
This Post-Graduation program will also assist you in preparing for Google and Facebook certifications. The only downside is that its fees are expensive, with EMI options starting at Rs. 40000
- Advanced Digital Marketing
The Advanced Digital Marketing course also has a one-on-one mentoring session and 70+ hours of live classes. You will master more than 20+ Industry tools and complete 8 projects. IIDE also prepare their students for interview by giving Resume and interview training.
You will clear and receive Google Ad Fundamental certification. You will also receive recognition from leading digital marketing agencies and brands.
- Short term Certification in Digital marketing
IIDE also offers a short course on various topics in digital marketing. Each course is taught by an industry expert through high-quality video lessons, followed by live sessions with a trainer, and concluded with exams and assignments.
It is a short course of 6-12 hours with flexible timings. It comes with live sessions and video lectures. This course is the most affordable option IIDE offers. It is perfect for anyone figuring out their career and is not ready to make any commitments.
The IIDE courses attain the third position as best digital marketing courses in Chennai.
Contact Details-
Phone: +91 7304442840
Email: connect@iide.co
Website: iide.co
Check out the Best Digital Marketing Courses in Delhi
4. E-search Adviser
E-search Advisor is a digital marketing agency that also offers digital marketing courses in Chennai. They have well recognized in South India as a Digital Marketing Institute as well as a marketing agency.
Their course can be taken online as well as in a classroom. It is a plus point for people who can’t focus on the screen for long. Their digital marketing certification course comes with various recognized certifications and is only 120 hours in total.
Curriculum –
- Overview of Digital Marketing
- Website Creation
- SEO (Search Engine Optimisation)
- PPC
- Social Media Optimisation
- Tools used in Marketing
- Content Marketing
- Email Marketing
- Mobile Marketing
- Online Reputation Management
- Online Public Relations
- Affiliate Marketing
- Lead Generation
Course duration and fees –
E-search advisor stands 2nd in our top digital marketing courses in the Chennai list. It will take 3 months to complete this course.
Their Digital Marketing Course fee structure varies from batch to batch and is determined by their needs. They do, however, offer the option of paying in installments if necessary.
Key takeaways –
- Offers teaching in both classroom mode and online mode
- Their curriculum is up-to-date with the latest internet marketing strategies
- Anyone, regardless of educational background, can enroll in this course.
- 70% practical learning
- Weekly assignments and mock tests for practice
- Real-time case studies
- Revision and backup class
- Free lifetime technical consultation from experts
- Internship opportunity
- 100% placement support
Contact Details –
Phone: 917358755422
Mail: info@esearchadvisors.com
5. DMC- Digital Marketing Courses
DMC claims that in just 45 days, you will become a digital marketing Expert. You will receive globally recognized qualifications and good job placement chances upon completion of this course. It is one of the most popular digital marketing courses in Chennai.
This course teaches a step-by-step approach to use innovative digital media marketing to reach a large audience while creating a brand and generating sales.
This online course will teach you how to use digital marketing tactics such as advertising, social media marketing, search engine optimization, mobile and internet marketing, and website design to increase marketing efforts and improve a brand’s online reputation.
Curriculum –
- Digital Marketing Strategy
- Market Research
- Crowdsourcing
- Digital Strategy and Planning
- SEO Fundamental & Concepts
- Keyword Research
- Conceptual Analysis
- Link Building tips & techniques
- Off-page Optimisation
- On-page Optimisation
- Google Updates
- SEO Tools operations & Management
- Search Engine Marketing
- Bing And Yahoo Ads
- Ads Creation
- Social Media Optimisation
- Twitter Page Optimisation
- Facebook Page Optimisation
- Linkedin Optimisation
- Google+ Page Optimisation
- Image Optimisation and Networking
- YouTube Optimisation
- Social Media Marketing
- Mobile Marketing
- Online Reputation Management
- Email Marketing
- Affiliate Marketing
Course Duration and Fees
They offer a 3-month program in digital marketing with more than 90 hours of classroom lectures.
You must be either a working professional or have a graduation degree to enroll in this completely offline classroom course.
Key takeaways –
- 16 modules
- Training from certified Google partner
- Flexible classes
- Taught more than250 batches
- More than 100 students placed in IT Companies
- Up-to-date Advanced course curriculum
- Six certifications from google, bing, and inbound.
Contact details –
Phone: 919025500600
Email – info@digitalmarketingcourses.in
6. Digital Academy 360
The Digital Academy 360 is one of India’s best digital marketing institutes. They have received several awards from Education Times and Knowledge Hunt as “The Best Digital Education Institute.” Digital Academy 360 has trained over 2000 students, has 250+ Hiring Partners, and offers excellent placements after completing the offline course.
They offer two courses on digital marketing –
- Diploma in Digital Marketing-
- This program has six specializations. You will study the following topics:
- Search Engine Optimisation
- Social Media Marketing
- Google Ads
- Google Analytics
- Content Writing
- Graphic Designing.
The program curriculum is based on the most current industry requirements. Students at Digital Academy 360 will learn digital marketing from the basics to the advanced level and the fundamentals of the topics relevant to the digital marketing industry.
Companies are looking for candidates who are good at digital marketing and have sufficient knowledge in WordPress website designing, content writing for digital marketing, and designing creatives for digital marketing, according to current industry standards. To meet these requirements, they have introduced a 5-course-in-one program that includes digital marketing, content writing, graphic designing, soft skills, and WordPress website designing from the beginner to the advanced level and works on agency-based live projects.
Key takeaways –
- 5-month program
- 20+ paid and free Digital marketing tools covered
- 5 live projects and paid campaigns
- 10+ case studies
- 20+ certifications
- Weekly assignments
- Career support
- Dedicated mentor
- Become job-ready
Curriculum –
- Digital Marketing Fundamentals
- WordPress Website Designing
- Search Engine Optimisation
- Google Webmaster / Search Console
- Google My Business
- Google Ads / PPC / SEM
- Social Media Optimisation
- Social Media Marketing
- Bing Ads
- Google Analytics
- Online Reputation Management
- Video / YouTube Marketing
- Quora Marketing
- Email Marketing
- WhatsApp & SMS Marketing
- Content Marketing
- Affiliate Marketing
- AdSense Marketing
- E-commerce Marketing
- App Store Marketing
- SEO Strategy, Auditing, Planning, and Reporting
- Google Ads Campaign Optimisation, Bidding & Budgeting
- Social Media Marketing Planning and Optimisation
- Digital Marketing Competitor Analysis
- The proposal, marketing plan
- PCP in Digital Marketing (2.5 months)
The Professional Certification Program in Digital Marketing is intended for new graduates, experienced professionals, and business owners. Learn everything there is to know about digital marketing from the ground up. The students benefit from live projects and case studies at Digital Academy 360, which allows them to gain practical knowledge.
The program focuses on practical aspects such as case studies, projects, assignments, and industry-based certifications. Work on real-time industry-based projects to gain practical experience on live projects. In today’s industry, Digital Marketers have a lot of opportunities.
They are confident that students who complete the course with zeal will be on par with a digital marketer with at least one year of experience.
Key takeaways –
- Both classroom and online learning modes are available
- 40 modules covered
- Taught by 5 industry experts
- 2 Agency live projects
- 10 industry-based case studies
- 10+ certification in PCP
Contact Details –
Phone: +917353515515, +919590919919
Email: info@digitalacademy360.com
Frequently Asked Questions:
1. Is there any qualification for digital marketing?
The qualifications for digital marketing differ from one institute to the next. Usually, a class 12 passing certificate is required for the digital marketing certification course. In addition, a bachelor’s degree from a university-recognized college is mandatory for a postgraduate level digital marketing course.
2. How much does a digital marketer make in India?
A Senior Digital Marketing Manager’s salary ranges between 7,09,800 and 10 lakhs. For more information, click here.
3. How much does a digital marketing course cost?
The price will vary from course to course depending upon the duration of the course and institutes. However, on average, a comprehensive module will cost you around Rs.20000/- to 60000 rs in India.
4. How do you get started for a career in Digital Marketing?
You can begin a career in digital marketing by learning the necessary skills online and serving clients as a freelancer. The first obvious step is to learn the basics of digital marketing. There are various blogs and YouTube channels you can use.
Conclusion –
There are several digital marketing courses in Chennai. Some are available online and others only to the local population. IIM Skills, Digital Academy 360, E- search advisor, Digital scholar, and digital marketing course are some of the mentioned courses that provide the best Digital Marketing courses in Chennai (DMC). Even though industry leaders and experts run these institutions, you should choose wisely based on your budget, location, and other factors. You should be sure of what you want from a digital marketing course and only then invest in one that meets your criteria.
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